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Author: Robin Langford

10 ecommerce trends to watch in 2018 [INFOGRAPHIC]

December 11, 2017

As we enter 2018, this new infographic outlines the most relevant and exciting trends in the e-commerce world.

E-commerce ecommerce, infographic

Five workplace trends businesses should look out for in 2018

December 11, 2017

2017 has been a year full of technology advancements from the rise of the virtual assistant to the growing use of smart devices leaving many workplaces in the midst of a transformation that will only keep gaining momentum over the next year.

News Amazon, Europe, Google, local, technology

Apple to buy Shazam for $560m?

December 11, 2017

Apple is reportedly close to securing a deal to buy media-recognition app maker Shazam Entertainment.

Ads, Content Android, Apple, apps, content, Entertainment

Half of young Brits have bought items promoted by influencers in 2017

December 11, 2017

Over half of young adults have made online purchases as a direct result of seeing a product or service promoted by an online influencer, according to new research.

Social, Video, Viral content, games, UK, video, YouTube

eBay trends: Men steal a march on ‘December detox’, starting this weekend

December 8, 2017

Brands and sellers should prepare for the ‘December detox’ that’s set to sweep the nation this weekend, as partied-out Brits make an early switch from celebrating to self-improvement – with men leading the charge.

E-commerce brands, Christmas, eBay, UK

Star Wars attracting new female audience with Rey and Jyn

December 8, 2017

Ahead of the global premier of The Last Jedi today, it appears Disney’s focus on female heroines (Rey and Jyn Erso) has paid off – research conducted among 89,029 internet users reveals 37% of Star Wars fans are now female.

Ads, Content, Search brands, content, games, global, video

Budweiser runs digital Christmas campaign for new alcohol free beer ‘Prohibition’

December 8, 2017

New alcohol-free beer, Budweiser Prohibition, will front a major ad campaign centred on the nation getting home safely for Christmas, with a large digital push.

Ads, Content Christmas, global, marketing, UK

‘Digital Fragmentation’ poses new challenges to global growth

December 8, 2017

A new report warns that while ‘digital fragmentation’ risks frustrating companies’ plans for future growth and innovation, the UK is at the forefront of the response to this.

Ads, Content, News analytics, Brazil, China, Europe, Germany

Google adds lead generation to voice services

December 7, 2017

Google is introducing new types of local search to its Google Assistant and Google Home products, opening up the voice activated platforms to lead generation for brands.

Mobile, Search brands, Google, local, Search

Sprinklr debuts new Reddit listening tool for brands

December 7, 2017

Social media management platform Sprinklr has expanded its partnership with Reddit, allowing brands to access historical and real-time Reddit data.

Ads, News, Social brands, global, media
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