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Author: Robin Langford

Right to be forgotten: Google wins court battle to keep it EU-only

September 24, 2019

Google will not have to adhere to a ‘right to be forgotten’ law outside Europe, according to a new ruling in court this week.

Regulation, Search Europe, Google, Privacy, Search

Twitter fail: US military apologises for threatening to ‘bomb’ Area 51 festival

September 23, 2019

The US military has apologised for sending a tweet that appeared to threaten people visiting Area 51 over the weekend after a Facebook event went viral.

Regulation, Social Facebook, government, local, security, technology

Thomas Cook collapses amid growing internet competition

September 23, 2019
Thomas Cook collapses amid growing internet competition
Thomas Cook collapses amid growing internet competition

Thomas Cook has ceased trading with immediate effect, as the package holiday giant succumbed to rising competition and consumers booking more online.

E-commerce brands, government, Travel, UK

Brits back Uber for London licence extension (and driverless cars) – survey

September 23, 2019
Brits back Uber for London licence extension (and driverless cars) - survey
Brits back Uber for London licence extension (and driverless cars) - survey

With Uber’s licence to operate in London due to expire on September 25th, new research by GlobalWebIndex finds 51% of UK consumers feel the ride-hailing business should receive a further licence extension.

Mobile global, local, technology, UK

YouTube takes masthead ads to TV screens

September 23, 2019
YouTube takes masthead ads to TV screens
YouTube takes masthead ads to TV screens

YouTube is rolling out large size masthead ads for TV screens, offering brands prominent placement within its TV app.

Ads, Content, Video brands, content, media, YouTube

Airbnb to go public in 2020 after WeWork IPO collapses

September 20, 2019
Airbnb to go public in 2020 after WeWork IPO collapses
Airbnb to go public in 2020 after WeWork IPO collapses

Home-sharing app Airbnb has announced plans to go public in 2020, after becoming another success story of the growing gig economy sector.

E-commerce, Mobile

Mobile ad trends: Clicks rise (but conversions still lag behind desktop)

September 20, 2019
Mobile ad trends: Clicks rise (but conversions still lag behind desktop)
Mobile ad trends: Clicks rise (but conversions still lag behind desktop)

Mobile ads are on the rise, with 60% of ad clicks coming from a mobile device over the past 12 months, but desktop converts almost 60% more than mobile, according to new research.

Ads, Content, Mobile advertising, apps, content, marketing, Search

Tealium adds built-in AI tech customer data platform

September 20, 2019
Tealium adds built-in AI tech customer data platform
Tealium adds built-in AI tech customer data platform

Ad tech firm Tealium has boosted its Customer Data Platform (CDP) with built-in machine learning technology to help brands build more intelligent audiences and more accurately predict consumer actions.

Ads analytics, brands, marketing, technology

Half of marketers ‘want complete control over influencers’ marketing posts’

September 19, 2019
Half of marketers ‘want complete control over influencers’ marketing posts’
Half of marketers ‘want complete control over influencers’ marketing posts’

Half of marketers feel they should have complete control over the written captions and visual elements of an influencer’s post, according to new research.

Ads, Content, Social brands, content, Germany, images, marketing

Whisk launches AI-Powered sponsored product platform for CPG brands

September 19, 2019
Whisk launches AI-Powered sponsored product platform for CPG brands
Whisk launches AI-Powered sponsored product platform for CPG brands

Samsung-owned food ad platform Whisk has launched a Sponsored Product platform aimed at consumer packaged goods firms and food brands.

Ads analytics, brands, content, marketing, retail
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