Most British consumers (89 percent) are likely to tell the organisations they do business with if they receive poor service, yet almost half (44 percent) do not believe they take notice of, or really care about, the feedback shared, according to a new study.
Facebook has bowed to user pressure and allowed users to see their most recent updates first, rather than ordered based on interest levels.
TradeDoubler and NetBooster have struck a partnership deal which will see the transfer of TradeDoubler’s assets in search to NetBooster and a strategic partnership in online marketing.
This year, BBC Children in Need is launching its very own Facebook app titled ‘Fancy a Spot of Cake’ to help raise money for the charity.
This Friday marks an unofficial ‘No Email day’, billed as a way to ‘be more productive with your time’. Sam Cece, CEO at StrongMail, agues why the aim of the day shouldn’t be to abolish email altogether, but to make sure we do it better.
The top reason for following or liking a brand, company or celebrity on social networking sites is to receive discounts and special offers, according to a recent survey of global online consumers conducted by Nielsen.
UK electrical retailer Comet has been sold for just £2 to a private equity firm, in the same week that US firm Best Buy announced it is to close all of its UK stores to focus on smaller shops.
UK Internet users spend a combined total of 240 million hours every month watching online video content, with the average user spending 20 minutes a month watching YouTube, according to analysis from Experian Hitwise.
Mapping technology has become an increasingly important part of marketing,with nine in ten marketers stating that they are using, or have plans to use, mapping and geospatial technology as part of their marketing strategy.
Google has updated its social network Google+ with a new tool letting businesses and brands create their own profile pages to interact with customers.