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Author: Kevin

Sony to launch first ‘Google TV’ set in October

September 28, 2010

Sony is to unveil what it bills as “the world’s first internet television” on 12 October in New York, with built in support for Google’s much anticipated TV service.

Uncategorized

Top brands ‘spamming customers with unsolicited emails’

September 27, 2010

More than two in five (44 percent) of firms automatically ‘opt-in’ customers for marketing emails, rather than letting them decide if they want to receive the emails, according to new data.

Search, Uncategorized brands, email, marketing, Twitter

3 Beats Vodafone to become Britain’s Best Mobile Broadband Provider

September 27, 2010

3 has been named as the Best Overall Mobile Broadband Provider by independent broadband comparison site www.broadband-expert.co.uk in its 2010 Mobile Broadband Awards.

Search, Uncategorized broadband, marketing, Twitter, UK

Online lead generation ‘accounts for 42% of all consumer sales’

September 24, 2010

Online lead generation is now responsible for 42% of sales made by companies to consumers compared to 40% last year, according to new research.

Uncategorized agencies, Facebook, global, marketing, media

Right to reply: Google’s ‘two-step verification’- do we need extra security online?

September 24, 2010

The market for mobile phone-based authentication products and services will grow significantly over the next four years and could become the de-facto standard for securing cloud-based services such as Google Apps, according to an analyst report from Goode Intelligence.

Uncategorized apps, ecommerce, financial services, Google, government

RockYou powers ‘Deal of the Day’ for Facebook game developers

September 24, 2010

Social games and advertising firm RockYou has been working with several game developers to integrate Deal of the Day (DOTD) – within their Facebook games.

Uncategorized advertising, brands, Facebook, games, marketing

Digital minds: 60 second interview with the ASA’s Guy Parker

September 23, 2010

From March next year, online marketing will come under even greater scrutiny as the UK’s ad watchdog, the Advertising Standards Authority (ASA), extends its remit to cover brand websites and social media activity. As part of our Digital Minds series, Guy Parker, CEO at the ASA, spoke to Netimperative about the challenges of extending the … [Read more…]

Uncategorized advertising, digital marketing, Europe, marketing, media

AOL UK launches women’s lifestyle site MyDaily

September 22, 2010

AOL UK has launched MyDaily, a new destination site for women, as the company looks to boost its consumer and advertising services.

Uncategorized advertising, AOL, content, Europe, global

Britain’s fashion brands ‘fail to walk the digital catwalk’

September 22, 2010

With the world’s eyes on London Fashion Week, online interaction with some of Britain’s leading luxury clothing names will be at a peak. However, research conducted by global domain name marketplace, Sedo, has shown that some of the UK’s best loved fashion names have failed to secure ownership of their relevant web addresses, losing sight … [Read more…]

Search, Uncategorized brands, global, marketing, Twitter

Facebook launches ‘Places’ app in UK

September 20, 2010

Facebook has launched its Places service in the UK, as the social network looks to take advantage of the growing demand for location-based apps such as Foursquare, Gowalla, and Google’s Latitude service.

Uncategorized Android, apps, Facebook, Google, local
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