Self-regulation: just a way to ensure you lose money at the expense of less scrupulous competitors, right? Not so, argues Gearge Kidd, Chief Commissioner at the Direct Marketing Commission”
Brits have a wide variety of preferences to marketing formats, depending on their age and location, according to new research, which found that youngsters prefer to buy in-store rather than shop online.
Brits have a wide variety of preferences to marketing formats, depending on their age and location, according to new research, which found that youngsters prefer to buy in-store rather than shop online.
Property website Zoopla has launched its first national TV advertising campaign which will include a number of prime-time slots across ITV, Channel 4, Channel 5 and the Sky digital channels. The initial campaign will run for five weeks to the end of September and is part of an extensive multi-million pound TV, print and digital … [Read more…]
Where in the world are you most likely to be hit by a malicious computer attack or virus? According to the results of AVG Technologies’ first ever Global Threat Index, it’s the Caucasus region, with Web surfers in Turkey, Russia, Armenia and Azerbaijan all being the most likely to face threats while online.
Where in the world are you most likely to be hit by a malicious computer attack or virus? According to the results of AVG Technologies’ first ever Global Threat Index, it’s the Caucasus region, with Web surfers in Turkey, Russia, Armenia and Azerbaijan all being the most likely to face threats while online.
The Advertising Standards Authority (ASA) has asked Advertising Code writing bodies CAP and BCAP to review the advertising of broadband speed claims.
Once an exclusive student hideout, Facebook can now boast 27 million users in the UK. That’s almost half the population, which by now includes the parents of those students. Crucially, 18 million of these are active and returning users. In this article, digital agency Codecomputerlove explains how they make the most of the social media … [Read more…]
Comparison site Consumerchoices.co.uk, has extended its exclusive agreement with Gocompare.com to deliver a business broadband comparison service as well as deliver significant upgrades to its existing home broadband, mobile broadband, phone and digital TV comparison services.
Employees are hitting the online shopping aisles during office hours to get away from work pressures, according to research from real-time online shopping tool Invisible Hand.