Author: Editor
App Annie predicts 2019 in mobile: Streaming, in-app ads and Harry Potter goes Pokémon Go
This year was certainly a big year for mobile, marking the 10 year birthday of both the iOS App Store and Google Play. As we embark on the next 10 years of the app stores, we are on the cusp of new advancements in the app economy that should lead to an exciting 12 months … [Read more…]
Top marketing tips: 4 predictions for 2019
Simon Theakston, Co-Founder and Managing Partner, at SBDS, looks at what we can expect in the marketing and advertising industry from the year ahead when it comes to all things data.
Native ads beat display ads for viewer recommendations
Brits are more likely to recommend brands seen on native ads than ones seen on display, according to new research.