Regulatory filings may not be the most exciting read, but buried in the papers of social gaming giant Zynga (Farmville’s creators) there’s a giant 30% commission to Facebook for the virtual goods sold. That’s $83m in the first quarter of 2011. Here’s why it matters to investors and social media stakeholders…
Pure play retailer ASOS has attracted over double the amount of new followers in the last three months across Twitter and Facebook than any other retailer according to the latest Social Media Benchmark results.
Google’s new social network, Google+ already has nearly 20 million users, just three weeks after its launch.
The balance of power between affiliates and the advertisers they promote is shifting, with affiliates having more choice over who they work with. Owen Hewitson, Client Strategist, Affiliate Window & buy.at, looks at the issues advertisers face now that many affiliates are calling the shots…
European affiliates are overwhelmingly positive about future earnings, with commission payments set to increase by 30% on average in 2011 compared to 2010, according to new research.
Ethnographer Siamack Salari, has launched EthOS (Ethnographic Observation System), a mobile app that lets brand owners view how their products and services fit into the lives of consumers via video, pictures, text and audio captured using their smartphones.
Apple’s profits more than doubled in the latest quarter to $7.31 billion, driven by strong sales in emerging markets and the breakout success of the iPad.
The growth of the mobile channel fuelled by smartphones and tablets is the single most important trend affecting digital marketers, according to a new report.
Whilst the vast majority (75%) of marketers are aware that they can integrate email and social media, only a third are actually doing so, according to new research.
Social Participation TV (S P-TV) will drive interactive behaviour to generate $2.9bn globally by 2016, according to a new report looking into the converging worlds of mobile devices, social media and interactive TV platforms.