Google axes TV ads division, focuses on mobile and video
Google has shut down its television advertising business, saying that it will focus instead on enhanced online and mobile opportunities for video ads.
Author: Editor
Asda overcharges customers after Walmart computer glitch
Asda customers who shopped online last month have been overcharged for their groceries, with one claiming to have been charged nearly five times the correct amount, following a computer glitch.
Baidu strengthens Chinese internet marketing with browser and cloud launch
Chinese internet marketing giant Baidu is stepping up its product portfolio with major launches in cloud computing and a suite of mobile internet browser tools. Baidu is now looking to markets beyond China and revenues beyond search, directly competing with European and North American mobile, search and hosting firms.
FileSonic taken offline in piracy clampdown
FileSonic has become the latest cyberlocker service to go offline, following a renewed clampdown on internet piracy.
Case study: Samsung’s improvisation stars bring ‘Your Song’ live
As part of Samsung’s promotion of its new Galaxy S 3 in Singapore, the phone maker hires several improvisational musicians, including Merton of Chatroulette fame, to bring personalised songs to via a live webcast.
How connectivity influences global shopping
Connected devices have become a way of life for many, but shoppers are digitally engaged to varying degrees depending on the products they buy, according to new research from Nielsen.
Right to reply: Testing the mobile marketing waters
As the recent IAB statistics on mobile optimisation highlight (Nearly 40% of top 100 brands have a mobile optimised website, 20th August 2012), the critical question that online brands should be asking clearly no longer is ‘Why should I invest in mobile?’ but ‘How should I invest?’ Tim Burge, Pre Sales Director at Maxymiser, looks … [Read more…]
Woman’s Own gets standalone website
Publisher IPC Connect has launched a new standalone website for Woman’s Own, as part of a magazine refresh.
Top 50 online retailers in the UK- Olympics boosts travel sites
Amazon remained top of the UK online shops during August, followed by Apple and Argos, while the Olympics boosted visits to travel sites, according to new research.
Bing lets users search Facebook photos
Bing has strengthened its partnership with Facebook, launching a new tool that lets users search and browse through their friends’ photos.