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Author: Editor

Exponential sponsors 10th anniversary of IAB Engage

April 30, 2014

Ad technology provider Exponential Interactive is to be the headline sponsor of the Internet Advertising Bureau UK’s flagship annual event, IAB Engage, featuring Bill Gates and film producer Lord Puttnam.

Uncategorized advertising, agencies, AOL, comScore, marketing

Webby Awards 2014: Winners revealed

April 29, 2014

The Webby Awards, often dubbed the Oscarsof the Internet, has announced its latest batch of award winners, with Vine, Airbnb, Kickstarter and Vimeo among this year’s winners for their services to digital media.

Uncategorized advertising, BBC, Entertainment, Google, media

New boss at Nokia as Microsoft takeover finalised

April 29, 2014

Nokia has named Rajeev Suri as its new chief executive officer, as the mobile maker completes its sale to Microsoft.

Uncategorized Microsoft, technology

Digital to drive UK ad spend recovery: £20bn investment forecast next year

April 29, 2014

Ad spend in the UK is forecast to surpass £20bn for the first time in 2015, driven by digital, according to new figures from the Advertising Association and Warc.

Uncategorized advertising, brands, global, media, UK

Angry Birds maker profits fall by half

April 29, 2014

Rovio, the Finnish game maker behind Angry Birds, saw revenues rise just 2.5% as profit growth fell by half, according to its latest financial post.

Uncategorized China, Entertainment, Europe, Facebook, games

Is Google+ failing? Report hints at ‘staff cuts and transfers to Android’

April 28, 2014

Google+ could soon be facing serious cutbacks that will see an end to forced integration with other platforms, dramatically cut division resources and a shift to Google’s fast-growing Android mobile platform, according to a news report.

Uncategorized Android, Facebook, Google, Maps, Twitter

Facebook buys fitness tracker Moves

April 28, 2014

Facebook has bought fitness tracking app Moves, suggesting the company’s interest in entering the health monitoring technology arena.

Uncategorized Amazon, apps, Facebook, technology, UK

AOL and Microsoft in global video partnership

April 28, 2014

AOL and Microsoft have agreed on a new global video distribution deal, with content from AOL brands to be available on MSN and Bing Apps for Windows and Windows Phone.

Uncategorized advertising, AOL, apps, brands, content

Amazon’s high costs eat into profits

April 28, 2014

Internet retailer Amazon reported a 32% rise in profits to $108m (£64m) in the first quarter of 2014, but expenses rose 23% on last year.

Uncategorized Amazon, Apple, China, content, media

Display ad clickers ‘conduct more organic searches’ (infographic)

April 28, 2014

The study, from Criteo, found that on average across all industries, 65 per cent of the consumers recruited through performance display did not click on paid search ads.

Search, Uncategorized advertising, infographic
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