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Author: Editor

Bitcoin bounceback? Wealthy look to increase cryptocurrency exposure

May 7, 2019

More than two-thirds of high-net-worth individuals will be invested in cryptocurrencies in the next three years, reveals a new global poll.

News Amazon, Australia, demographics, France, Germany

Three out of ten CMOs haven’t invested in customer experience

May 7, 2019

One in three CMOs admit their brand still hasn’t invested in customer experience (CX), despite 88% believing that a focused CX programme would yield long-term customer loyalty and increased sales over time, according to new research.

Ads, Content brands, consumer insight

The 8 Personality Traits to Succeed in Cybersecurity

May 7, 2019

The skills shortage in the cybersecurity sector has received a lot of attention as of late as the threat of hacks and data breaches continues to grow every day. Recruiters within the cybersecurity sector can and should be watchful of the common personality traits found in a successful cybersecurity job candidate.

News, Regulation email, global, security, UK

23% of global domains targeted by cyber-attacks

May 3, 2019
More than one in two people fear their identity being stolen by fraudsters
More than one in two people fear their identity being stolen by fraudsters

Almost one-quarter of brands have had their domain targeted by cyber criminals with brands taking a siloed approach to domain security and management, according to new research.

News, Regulation brands, France, Germany, global, Italy

Overdose.Digital buys 5XThinking to boost digital commerce ‘anti-agency’

May 3, 2019

Digital commerce accelerator Overdose Digital has bought ecommerce consultancy 5xThinking.

Content, E-commerce, News brands, ecommerce, technology

YouTube Originals to go free with ads

May 3, 2019

YouTube has announced that its Original content will soon be available totally free, in an ad-supported model, in a major move from the platform.

Ads, Content, News, Social, Video content, global, media, music, YouTube

Missguided uses technology to analyse customer emotion

May 2, 2019

Missguided is using the Upland Rant & Rave customer experience technology platform to analyse customer emotion and improve its customer service score by 20%.

Ads, Content, E-commerce brands, email, retail, technology

Perkbox gets £13.5m funding boost for employee experience platform

May 2, 2019

Employee experience platform Perkbox has raised £13.5m in equity funding, to support its worldwide expansion plans and new product launches.

Mobile, News Europe, UK

Female ecommerce revolution: Rise in women designers turning their creativity into revenue

May 2, 2019

Hanne Dinkel, Chief Customer Delivery Officer, Spreadshirt, looks at how women are using an ecommerce platform to turn a side-hustle into a business.

Content, E-commerce Amazon, brands, content, eBay, ecommerce

Sanofi hayfever brand Opticrom partners with Mindshare to launch voice-activated pollen alert

May 2, 2019

Marketing agency Mindshare has partnered with Sanofi’s hayfever brand, Opticrom Hayfever, to launch the first voice-activated pollen alert on Amazon’s Alexa platform.

Mobile, News brands, global, local, marketing, Search
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