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Author: Editor

Shutterstock launches self-serve API subscriptions

May 16, 2019

Shutterstock is launching a new “self-serve” API offering which enables developers and SMBs to start building products and features that integrates Shutterstock’s content, tools and services.

Content content, Facebook, global, Google, images

Quantcast Choice Premium offers ‘simpler consumer consent management’ for publishers

May 16, 2019

Audience intelligence and measurement company Quantcast has announced the launch of Quantcast Choice Premium, a new and advanced paid version of its consent management platform (CMP) for website owners.

Ads, Content advertising, brands, content, Privacy, Regulation

Measured revamps analytics with ‘cross channel incrementality measurement’ for marketers

May 16, 2019

Measured has launched a cross-channel incrementality measurement and decisioning platform designed to offer a more up-to-date alternative to current analytics platforms.

Ads analytics, brands, Facebook, Google, marketing

Huawei barred in the US: Trump declares ‘national emergency’ over IT threats

May 16, 2019

US president Donald Trump has signed an order barring US firms from using telecoms equipment made by companies who pose a national security risk.

Mobile, Regulation Apple, China, government, Samsung, security

No more cat and mouse advertising? Brits ‘fed up’ of retargeted ads

May 16, 2019

Half of Brits (48%) believe the advertising industry needs to change and are fed up of being chased around the internet by the same ads, according to new research.

Ads, Content, News, Search, Social advertising, brands, France, Germany, marketing

‘Hungry Searchers’ choosing restaurants by food type as journeys go mobile

May 15, 2019

The number of ‘hungry searches’ using their mobiles to find specific food around them has risn by 6% in just 2 years, according to new research.

Ads, Mobile, Search Apple, apps, brands, Google, Maps

Google offers retailers tips and stats with ‘Grow My Store’

May 15, 2019

Google has launched a new tool to help retailers improve their customers’ online and omnichannel experiences called ‘Grow My Store’.

E-commerce, News, Search France, global, Google, Search, Spain

Spoiler Alert! The Game of Thrones effect- what makes it so popular? [INFOGRAPHIC]

May 15, 2019

The highest rated episodes according to IMDb also happen to be when major characters die or there is an epic battle scene, according to new research.

Content, News, Social, Viral advertising, infographic, media, Travel

Top 75 retail brands: Amazon leads the way as technology gets ‘humanised’

May 14, 2019

The ‘humanisation’ of technology is a key driver of $339bn brand value growth, with Amazon still the world’s top retail brand, according to new research.

Ads, Content, E-commerce, Mobile, News, Search Amazon, analytics, brands, China, ecommerce

Internet users don’t trust what they see online (especially influencers) -study

May 14, 2019

The vast majority of internet users lack any confidence in what they see and read online, especially from celebrities and vloggers, according to new research.

Ads, Content, Regulation brands, Facebook, global, media, Twitter
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