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Month: January 2015

Fox goes Virtual Reality with Wild film promotion

January 16, 2015

Fox has embarked on its first virtual reality promotion for its latest film ‘Wild’ letting players experience the film with a Samsung Gear headset or similar device.

Uncategorized Entertainment, Samsung, technology

Tesco launches Google Glass shopping app

January 16, 2015

Tesco has become the first major UK retailer to launch a Google Glass shopping app.

Uncategorized Android, apps, Google, UK

Facebook adds more restrictions to violent videos

January 16, 2015

Facebook is now restricting extreme and violent content in feeds by posting warnings and preventing minors from seeing certain videos.

Uncategorized brands, content, Facebook, images, marketing

Search and social ad spend increases as marketers embrace mobile (Infographic)

January 16, 2015

Social (Facebook) ad spend increased 33% year-on-year (YoY) while click-through rate rose by a staggering 430% in the final quarter of 2014 according to the latest quarterly global data from Kenshoo.

Uncategorized advertising, Asia Pacific, digital marketing, Europe, Facebook

David Cameron seeks ban on encrypted WhatsApp and SnapChat messages

January 15, 2015

Chat apps such as WhatsApp, Snapchat and iMessage could be blocked in the UK after Prime Minister David Cameron promised to ramp up internet surveillance powers to prevent terrorists from plotting attacks online.

Uncategorized Apple, apps, security, UK

Facebook takes on Linkedin with office app

January 15, 2015

Facebook is testing a new app aimed at businesses, letting employees use news feed, groups and messaging for their work, while keeping activities separate from their personal profiles.

Uncategorized Android, email, Facebook, Microsoft

Google Translate ‘turns interpreter’ with voice function

January 15, 2015

Google has revamps its translation app, letting users carry a conversation in two different languages, converting speech as each user talks into the phone.

Uncategorized Android, Google, UK

Samsung sells first Tizen phones

January 15, 2015

Samsung first non-Android smartphones have gone on sale in India, using the electronics giant’s own operating system ‘Tizen’.

Uncategorized Android, apps, Google, India, Japan

Digital media predictions for 2015: Paid micro-video, location based marketing and native ads go mainstream

January 15, 2015

In January, Millward Brown digital and media experts from around the globe will once again offer their predictions for the coming year, forecasting the most meaningful trends and providing recommendations to help brands make sense of the changing landscape for 2015 and beyond.

Uncategorized advertising, brands, global, marketing, media

Ryanair trials free in-flight movies streamed to mobiles

January 15, 2015

Ryanair is testing an in-flight movie streaming service that will send films direct to users tablets and smartphones during their journey, funding by advertising.

Uncategorized advertising, Amazon, Android, apps, Australia
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