As high street shops suffer as people stay at home to watch the Olympics, online shopping network Shopping.com reports a sharp increase in online traffic, particularly for sports and fitness gear.
The opening ceremony of the Olympic Games has set the record for the most number of views in a single day on the BBC’s iPlayer catch-up platform.
Nearly one in ten (9%) of all consumers searching for the Olympics opening ceremony went direct to Facebook, making it the main beneficiary of all the searches on the night the London 2012 games began, according to new research.
BBC Sport has launched a Facebook application offering audiences live streams of major sports events, including Wimbledon and up to 24 streams of Olympics coverage.
Last month, Procter & Gamble embarked on the company’s biggest campaign in its 174 year history, using its Olympic sponsor status to push an emotive message celebrating mothers worldwide (a key demographic for the FMCG brand). See below why it’s our video viral of the week…
Last month, Procter & Gamble embarked on the company’s biggest campaign in its 174 year history, using its Olympic sponsor status to push an emotive message celebrating mothers worldwide (a key demographic for the FMCG brand). See below why it’s our video viral of the week…
Rupert Murdoch “is not a fit person to exercise the stewardship of a major international company”, MPs have said.
ITV has picked 4th Screen Advertising to deliver creative mobile ad campaigns across its entire range of news, sport and entertainment apps and mobile sites.
The Mirror Online website has been relaunched with a new focus on providing users with more personalised content to drive engagement.
The Japan Earthquake, Hurricane Irene and Steve Jobs death were among the top search trends on search engine Ask.com in this year.