“Customer service is king” is a phrase that has never been more prudent. In a time where companies face increasing levels of competition, maintaining a reputation for excellent service is a great way to stand out. But finding the right balance between cost management and customer care can be difficult. Howard Williams, Marketing Director at … [Read more…]
Marks & Spencer [M&S] has topped a poll to find out to which clothing brand or retailer UK shoppers are most loyal.
The ability to identify and understand customers is valuable to any retailer, in any sector. But, for apparel retailers, there is a set of attributes that stand head and shoulders – above any other: fit. Stuart Simms, chief executive officer, Fits.me, looks at the challenges of appealing to clothes shoppers online.
Online sales on Black Friday increased 21.5% this year from 2014, according to IBM, and Adobe reports US spending was more than $2.7 billion.
The most popular search term in Britain in 2015 has been revealed as the Rugby World Cup, according to Yahoo.