As Christmas is drawing closer new research finds that AI will play a major role in 84% of UK households this year, despite only 20% saying they would trust AI to help them run their perfect Christmas Day.
Vue Entertainment is partnering with digital customer engagement platform Urban Airship to launch the UK’s first Google Pay movie tickets.
With the New Year nearly upon us, marketers are preparing for 2019 fiscal brand planning. Dr. Pasikoff, founder of Brand Keys takes an advance look at trends that will be make-or-break decisions – both for brands and for consumers.
Spending on advertising will pass the £20bn mark for the first time in 2019, as Google and Facebook offset a traditional media slump in print.
Apple has overtaken Google at the most valuable brand in the US, despite its recent share price dip, according to a new report.
‘Self-care shoppers’, ‘virtuous circlers’ and ‘social capitalists’ are three new emerging shopping trends on retail, according to new research looking into the thought processes that convert browsers into buyers.
Almost half (48%) of all British shoppers say they plan to purchase from Amazon during the Black Friday sales period this year, according to a new survey.
Vitamin supplement brand Berocca will unveil its brand-first TV programme, ‘Extreme Everest’ with Ant Middleton, this Sunday in partnership with Channel 4 to launch its new ‘No Day Too Tough’ campaign.
Advertisers are scaling back spending on ITV during the traditionally busy run-up to Christmas due to uncertainty about the UK’s future, the UK broadcaster has said.
Video games streaming firm Twitch has unveiled a raft of new features during its annual TwitchCon event in San Jose this week, including a new singing competition platform.