AOL has bought political news site The Huffington Post, for $315m (£222m), as the Internet firm continues its drive to boost its content services.
Yahoo has launched AdLabs, a service that will reportedly combine success-measuring ad metrics and science to stimulate innovation in the online advertising sphere.
The under 35 age groups find internet advertising more acceptable than Email marketing but the opposite is true for the over 35s, according to the The British Population Survey.
An increasing number of leading brands, retailers and mobile vendors are investing in mobile augmented reality (AR) applications and services, with global revenues expected to approach $1.5 bn by 2015, according to a new report.
Google has updated its location service Latitude, letting mobile users check into spots on the go.
Social media interactions are a primary influence for just three percent of visitors to e-retail websites in the UK, according to new research.
How will our digital media use have changed by the end of this year? Natalie Gross, Managing Partner at online marketing firm Amaze, offers 10 key predictions for 2011.
LinkedIn is reportedly planning planning to update its technology to allow marketers to target ads based on factors including users’ job titles, location and age.
AOL has posted higher than expected profits, despite the burden of restucting costs following its separation from Time Warner.
Callcredit Information Group has acquired digital marketing agency Latitude Digital Marketing.