Cloud computing still a mystery to most SMEs
SME adoption of cloud computing is on the rise, but the technology remains a mystery to most, according to the results of a new survey.
UK
Alan Sugar Vs. Piers Morgan- Twitter battle benefits Great Ormond Street Hospital
Great Ormond Street Hospital in London benefited from a charitable donation after Piers Morgan and Alan Sugar donned their boxing gloves in a battle to collect the most followers on Twitter by Christmas.
Heathrow express launches first iPhone train ticket
The first iPhone app enabling people to receive train tickets directly to their iPhone has launched in the UK.
Cadbury’s case study: Digital campaign generates over £3 for every pound spent
Cadbury’s recently ran a cross-media campaign for its Dairy Milk brand, covering TV, online ads and YouTube promoted videos. Despite only investing 7% of its budget in online, the brand saw the sector generate 20% of the sales. This case study from Gfk NOP highlights to growing power of online advertising in the marketing mix…
Report: Top online retailers ‘closing the door on the Disabled Pound’
The UK’s top online retailers face losing huge revenue by not effectively supporting the 11 million disabled people in the UK.
Kelkoo unveils luxury shopping site ‘Select’
Kelkoo Select, the new luxury shopping website from Kelkoo, has launched a service in London offering its members access to handpicked daily offers for events and experiences in the capital.
Martha Lane Fox tests £100 recycled PCs scheme to get Brits online
Martha Lane Fox, founder of Lastminute and the Government’s ‘digital champion’ has announced a scheme for making recycled computers available to the public for less than £100.
we7 takes ad-funded music site to Ireland
Music streaming service we7 has launched in Ireland this week, marking the first move out of the UK for the company since it was established with former Genesis front-man, Peter Gabriel in 2008.
‘Ouch map’ tracks most accident prone body parts on Twitter
An interactive social media experiment has been launched this week to map minor injuries and see which parts of the body Brits hurt most – the world’s first ‘Ouch Map’ has been launched by UK online health insurance provider Health365.com.
User experience agencies Foolproof and Flow join forces
UK user experience design agencies Foolproof and Flow Interactive have joined forces, boosting their manpower to 70 staff with an initial turnover in excess of £5.5m per annum.