World's cheapest tablet: India debuts £40 tablet for students
India has launched what it says is the world’s cheapest touch-screen tablet computer, priced at just 3,000 rupees (approx £40).
UK
Video: The Future of UK advertising- Top industry experts give their predictions
What does the future hold for advertising in the UK? This clip from video ad firm Vindico features predictions from key figures in the UK online ad industry, including Guy Philipson at the IAB, Oli Newton at Starcom Mediavest and Hugo Drayton at Inskin.
First Hosted links cash tills to online retail sales
First Hosted has launched an integrated point-of-sale application in the UK, enabling retailers to link their cash till sales to online rtail and back office management tools.
Apple reveals iPhone 4S, but no iPhone 5 yet
Apple has unveiled the latest version of its iPhone range, with a faster processing chip, new camera and voice-command capability, but there was no sign of the widely rumoured iPhone 5.
Right to reply: Who is using the Google+ button and, more importantly, are they real?
The Google+ button is now on 1 million sites and appears in 4 billion impressions every day, but that’s more to do with the fact that it’s Google than with the button being useful. So, who is actually using the Google+ button, are they in their millions, are they in fact real? Juan Vargas, SEO … [Read more…]
More mobile ad consolidation: UK’s Fetch Media buys Lucidity Mobile
UK mobile ad agency Fetch Media has bought Lucidity Mobile, a London-based independent mobile advertising agency for an undisclosed sum.
Right to reply: Broadband speeds and the ASA- too little too late?
Guidelines have been published which are supposed to make Internet service providers (ISPs) more honest when making broadband speed claims in their adverts. From April 2012, ISPs are supposed to comply with a “Help Note” issued by the Advertising Standards Authority (ASA). Neil Hawkins, contributing editor at Choose, asks if the new code is really … [Read more…]
We7 transforms from free music streaming to personalised online radio firm
Ad-supported on-demand music service We7 has transformed into a personalised radio station, as the UK-based free music pioneer struggles to keep pace with rival Spotify.
Google offers real-time and paid analytics
Google has revamped its analytics tools, with free real-time data and a new system for enterprise customers called GA Premium, charging $150,000 a year.
Google opens East London office in ‘Silicon Roundabout’
In a boost for the UK’s digital media industry, Google has opened a second London Office in the city’s nascent technology quarter.