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Twitter

Smart Homes ‘most discussed IoT tech among influencers’

October 23, 2019
Smart Homes ‘most discussed IoT tech among influencers’
Smart Homes ‘most discussed IoT tech among influencers’

‘Smart Homes’ has emerged as the most mentioned vulnerable Internet of Things (IoT) technology among the world’s leading cybersecurity influencers on Twitter during the first half (H1) of 2019, according to GlobalData, a leading data and analytics company.

Mobile analytics, global, security, technology, Twitter

Global internet use: Asia has most numbers (but Europe has highest penetration)

October 21, 2019
Global internet use: Asia has most numbers (but Europe has highest penetration)
Global internet use: Asia has most numbers (but Europe has highest penetration)

Asia dominates internet use around the world by sheer numbers, but Europe has the highest Internet use per person, according to new research.

Ads Europe, global, internet use, mobile internet, Twitter

Tencent uses AI to put product placement ads into old movies

October 18, 2019
Tencent uses AI to put product placement ads into old movies
Tencent uses AI to put product placement ads into old movies

Chinese tech giant Tencent has partnered with UK based AI company, Mirraid for to place ads in old movies, such as coffee cups and bus posters.

Uncategorized China, content, media, technology, Twitter

GDPR update: Pre-ticked cookie consent forms banned

October 4, 2019
Rise of streaming Christmas ads: 1 in 4 shoppers ‘watches zero live TV’
Rise of streaming Christmas ads: 1 in 4 shoppers ‘watches zero live TV’

A new European court ruling has banned pre-ticked cookie consent forms under GDPR rules.

Ads, Content, Regulation Facebook, Privacy, Regulation, Twitter

Zuckerberg fears Warren presidency an ‘existential’ threat to Facebook- report

October 2, 2019

A leaked audio recording of Mark Zuckerberg reveals that the Facebook founder and CEO fears US presidential candidate Sen. Elizabeth Warren is an “existential” threat to his company.

Regulation, Social Facebook, government, media, Privacy, Twitter

Celebrity influencers ‘boost millennial gardening activity’

October 1, 2019

There has been a huge impact celebrity influencers and social media has on driving millennials to be more active gardeners.

Ads, Social, Video, Viral Facebook, media, Search, Twitter, YouTube

Top tips: The many faces of marketing analytics

September 27, 2019

With so much data to look at, marketers can often struggle to arrive at the quantifiable, reliable and justifiable conclusion they need to verify the ROI of their marketing strategy to the CMO, CEO or the Board. Marc Ramos, CMO, SplashBI explains, how, with a strategic view of their data marketers will be able to uncover the many faces of marketing analytics to bring benefits not just to the marketing campaign itself, but across the entire business.

Ads analytics, content, marketing, media, Twitter

Twitter founder account hacked with racist tweets posted

September 2, 2019
Twitter founder account hacked with racist tweets posted
Twitter founder account hacked with racist tweets posted

Twitter founder Jack Dorsey has had his own Twitter account hacked, sending our a bombardment of racist and offensive messages.

Regulation, Social media, Privacy, security, Twitter

Twitter’s new video bidding platform only charges for completed viewings

August 22, 2019

Twitter has introduced a new way to buy video ads that gives advertisers the option to pay only for completed views.

Ads, Content, Mobile, Social, Video advertising, brands, Brazil, media, Twitter

Twitter sparks controversy over sponsored anti-protest ads for China government

August 20, 2019

Twitter is reportedly running ads from China’s state-backed media outlet Xinhua attacking the Hong Kong protesters.

Ads, Regulation, Social China, government, media, Twitter
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