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technology

Top tips: 3 Hacks for a Transformed Business

November 22, 2019

A transformational model is a requirement in today’s digital economy. Mike Shaw, International VP at dataxu offers three key tips to get more out of digital transformation at your company.

Ads agencies, analytics, brands, media, technology

Interest in UK tech jobs plunges as Europe prospers

November 22, 2019
Recruitment trends: Media and comms hiring spiked in October
Recruitment trends: Media and comms hiring spiked in October

Interest in UK tech jobs has fallen while the rest of Europe has seen searches surge, while US-based jobseekers are falling out of love with the UK tech scene as they increasingly look for work in mainland Europe, according to new research.

Ads Europe, global, India, technology, UK

Google expands Duplex to web: Voice assistant can now buy you movie tickets

November 22, 2019
Google expands Duplex to web: Voice assistant can now buy you movie tickets
Google expands Duplex to web: Voice assistant can now buy you movie tickets

Google is expanding its Duplex service, moving “beyond voice” and coming to the web, letting users buy movie tickets with a few commands.

Ads, Content, E-commerce, Mobile, Search Google, technology, UK

Hitachi and Barclays launch next-generation finger vein scanner

November 21, 2019
Hitachi and Barclays launch next-generation finger vein scanner
Hitachi and Barclays launch next-generation finger vein scanner

Barclays has unveiled their enhanced finger vein scanner, developed in collaboration with Hitachi using VeinID infra-red technology.

E-commerce, Mobile Europe, security, technology

Analytics skills essential for business survival in ‘data decade’

November 21, 2019
Analytics skills essential for business survival in ‘data decade’
Analytics skills essential for business survival in ‘data decade’

Professionals will need to learn data science skills to do their jobs and help their companies thrive in the next decade, say business leaders.

Ads analytics, technology, UK

Real-time customer intelligence ‘top priority for 2020’

November 20, 2019
Cookie-less advertising takes off: Use of first-party identifiers shows significant lift in views
Cookie-less advertising takes off: Use of first-party identifiers shows significant lift in views

Half of UK business leaders say their biggest priority for 2020 is gaining access to real-time customer intelligence (46%) in order to deliver engaging, personalised experiences for their customers, according to new research.

Ads brands, France, Germany, technology, UK

Basket abandonment email reminders: Conversion rate ‘4 times higher on Black Friday’

November 18, 2019
Basket abandonment email reminders: Conversion rate ‘4 times higher on Black Friday’
Basket abandonment email reminders: Conversion rate ‘4 times higher on Black Friday’

Average conversion rate from basket abandonment email reminders was four times higher on Black Friday, at 45%, according to new research.

Content, E-commerce email, technology

JICWEBS adds big names to Blockchain ad transparency scheme

November 14, 2019
JICWEBS adds big names to Blockchain ad transparency scheme
JICWEBS adds big names to Blockchain ad transparency scheme

JICWEBS Blockchain Pilot program, a cross industry committee for creating trust in digital advertising, has added Mindshare, Zenith, OMG and Havas to its project.

Ads, Content, Regulation advertising, agencies, media, technology, UK

UK businesses plan to adopt more AI in next 12 months

November 13, 2019

60% of UK companies are already using artificial intelligence (AI), or plan to start using it in the next 12 months, according to new research

Ads global, technology, UK

More than half of British small and medium businesses have changed CRM supplier

November 12, 2019
More than half of British small and medium businesses have changed CRM supplier
More than half of British small and medium businesses have changed CRM supplier

More than half of small and medium enterprises (SMEs) in the UK have changed customer relationship management (CRM) supplier according to new research.

Ads, Content analytics, CRM, marketing, security, technology
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