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technology

Video viral of the week: Red Bull creates ‘smart payphones’ in Brazil

October 24, 2016

Red Bull is gave regular payphones in São Paulo a digital twist. See why its our video viral of the week below.

Ads, Mobile, Video, Viral Brazil, technology, video

Guest comment: The positive side of negative reviews

October 21, 2016

Prelini Udayan-Chiechi, VP Marketing EMEA at Bazaarvoice looks at how negative reviews could actually help build consumer trust.

E-commerce, Social brands, content, marketing, technology

Most UK workers “ignored by management” when suggesting innovation at work

October 18, 2016

More than half of all UK employees feel that management don’t listen to their ideas about change and innovation in the workplace, lagging behind European counterparts, according to new research.

Ads, Social apps, France, Germany, Spain, technology

Alibaba lets VR shoppers pay via nodding

October 17, 2016

Chinese ecommerce giant Alibaba is working on a new payment method that lets shoppers wearing virtual reality headsets make payments without removing the devices.

E-commerce, Mobile ecommerce, technology

Amazon comes to high street with more bricks-and mortar shops

October 14, 2016

Amazon is planning to open physical convenience stores as the online retail giant expands its push into the grocery market.

E-commerce Amazon, brands, local, retail, technology

The future of Social Media? Zuckerberg demos Oculus Connect

October 10, 2016

Facebook is developing social media platform called Oculus Connect, that lets groups of people chat via animated avatars in virtual reality.

News, Social Facebook, Google, media, technology

Twitter shares dive 20% as Google and Disney back away from bids

October 7, 2016

Twitter’s share price lost a fifth of its value on Thursday after rumours that Google and Disney and are backing down from making a bid for the company.

Social Apple, Google, Microsoft, technology, Twitter

Facebook lightens Messenger size 90% for basic Android phones

October 7, 2016

Facebook has launched a ‘Slimmed down’ messaging app designed for emerging markets with slow internet connections, dubbed ‘Messenger Lite’.

Mobile, Social Android, Facebook, technology

Is the big data boom over? Firms planning less investment

October 6, 2016

A lack of return on big data projects is causing companies to turn spending towards other priorities, according to new research.

Ads, News analytics, technology

Online ads “need to be viewable for 14 seconds to be seen”

September 30, 2016

An online ad needs to be on the screen for 14 seconds to have any chance of being looked at, according to a new study on the relationship between viewability, gaze time, ad clutter and people’s ability to remember ads.

Ads media, technology, UK
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