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technology

High-impact digital display ads ‘amplify standard media’

September 19, 2018

High-impact digital display ads such as pageskins generate an amplification effect for standard media, according to new research.

Ads, Content advertising, brands, media, technology, UK

AI ‘to create twice as many jobs as it destroys’

September 17, 2018

The World Economic Forum has issued a report stating that over the next decade AI could create almost double the number of jobs that it will destroy.

Ads, Content, Mobile, News, Regulation technology, UK

IoT gains its voice: Smart Home market will hit $15.75 billion by 2023

September 17, 2018

The revenues of smart home as a service will rise to $15.75 billion by 2023, and CSPs will need to turn to consumer voice platforms to stay ahead, according to new research.

Ads, Content, Mobile, News broadband, technology

Most retailers feel digital transformation ‘requires a change in leadership mindset’

September 14, 2018
Poor eCommerce planning and execution will cost direct to consumer brands £304k in 2020
Poor eCommerce planning and execution will cost direct to consumer brands £304k in 2020

Speaking at Tech. brought to you by Retail Week and World Retail Congress, Colin Light, Digital Consulting Leader at PwC, reveals how leadership needs to change, and how leaders are ditching the five year plan to look to three years ahead, as digital transformation changes the nature of leadership.

E-commerce retail, Search, technology

Bad chatbots: Businesses and consumers at odds over definition of “good” customer experience

September 14, 2018

There is significant support for AI in customer service, but nearly all consumers (88%) want transparency on when they are talking to a chatbot rather than a human, according to new research.

Ads, Social brands, email, retail, technology, Travel

Stena Line introduces first AI-assisted vessel

September 12, 2018

As a central part of Stena Line’s efforts to reduce fuel consumption and minimise environmental impact, the company is now running a pilot study where artificial intelligence technology is implemented on board vessels.

Mobile, News Europe, technology

The trust crisis: Most people don’t believe companies have their best interests in mind

September 10, 2018

The majority (59%) of customers believe their personal information is vulnerable to a security breach, and 54% don’t believe that companies have their best interests in mind, according to new research.

Ads, Content, Regulation security, technology, UK

Bank of Mum & Dad: 62% of students hope parents will fork out for uni essentials

September 7, 2018

University freshers will be calling on ‘bank of mum and dad’ as they start the new semester, with 62% of students hoping their parents will cover university essentials and tech equipment, according to new research.

E-commerce, News brands, technology, UK

AI to spur global economic growth- report

September 6, 2018

Artificial intelligence (AI) could add $13 trillion to worldwide economic output by 2030, equivalent to about 1.2 per cent of additional GDP growth a year, according to a new report.

Ads, Content, Mobile, News analytics, Europe, global, technology, Twitter

Vodafone targets business with ‘More than Mobile’ campaign

September 5, 2018

Vodafone has launched a campaign to raise awareness of its offerings that are more than mobile.

Ads, Content, Mobile, Video, Viral broadband, media, technology, UK, video
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