Linking Mobile launches in UK as ‘first global mobile affiliate network’
Linking Mobile a UK-based global mobile affiliate network, has gone live with its first advertiser partners: Groupon, Peugeot and Ghost Telecom.
technology
GetJar snaps up tech management firm Infrinity
App store GetJar has bought Infrinity, a technology company that assists publishers in improving of customer lifecycle management, including acquisition, monetization and retention.
Renren shares fall after IPO: Sign of a Chinese internet bubble?
Shares of China’s largest social networking firm Renren have lost almost all the gains made since its US stock market debut last week, trading down 8%. The drop follows lingering accounting concerns and fears of further regulation and censorship from China’s government.
First US social network to go public: LinkedIn to be valued at $3bn in IPO
Business-based social network LinkedIn plans to sell stock at $32 to $35 per share in an initial public offering that would value the professional social-networking firm at more than $3bn, the company said in a government document.
JiWire gets $20m funding boost for location-based advertising
JiWire has raised $20 million in Series C funding as the company expands it location-based mobile media across both apps and public wi-fi.
Many parents 'unaware how to protect kids on social networks'
Most parents are concerned about the risks social networks pose to their kids, but now many know how to protect their kids online, and even fewer parents use the necessary tools and techniques to ensure their children’s safety, according to a new survey.
Many parents ‘unaware how to protect kids on social networks’
Most parents are concerned about the risks social networks pose to their kids, but now many know how to protect their kids online, and even fewer parents use the necessary tools and techniques to ensure their children’s safety, according to a new survey.
Fast and Furious 5 gets viral ‘3D’ YouTube campaign
MediaCom, Feref, Universal Pictures and MediaMind have teamed up to deliver a brand experience on YouTube to promote the opening of Fast and Furious 5 in movie cinemas across Europe, Australia and Mexico.
Only 20% of royal wedding traffic ‘comes from UK’
William and Kate may be a trending topic on Twitter, but only 20% of traffic is coming from the UK, with the bulk – a massive 64% – coming from North America, according to social media research carried out by marketing and technology agency LBi.
The store of the future: How people will shop in 2014
With the web and smartphones growing ever more popular, how is this changing the way we shop? Webloyalty offers a nine point guide on what to expect in three years time…