FedEx has launched a new app on Facebook that highlights how they can help your business grow better than a cheesy advertising jingle. The app invites customers to input their business details which then become customizable parts of their very own ‘jingle’. See why it’s our video viral of the week below…
Paypal is planning to lay off some 300 and 400 employees within the next few weeks, as the onlne payments giant looks to streamline operations.
Marketing and technology agency LBi has collaborated with energy company E.ON to launch the Best Deal For You service, an online tool that helps customers to choose their energy plans.
Future Publishing worked with Maxymiser to boost subscriptions via a digital campaign that used multi-variate testing and optimisation of the entire customer journey to encourage conversions. This case study looks at how the publisher achieved a 5.1% rise in conversions.
Bazaarvoice is to integrate its shopping reviews platform with the Janrain Engage social login and sharing tool.
AdInsight is set to launch a new ‘pay-per-call’ affiliate network for called ‘Performance’, which will provide phone call analytics for advertisers, networks and publishers.
Students in the US have designed a jacket that gives the owner a cuddle every time they get a ‘like’ on Facebook.
EE, the new mobile network set up by Orange and T-Mobile, is planning to charge customers about £5 per month on top of current contract costs to connect to its 4G network, according to a news report.
A shortlist of works by artists from around the world was announced yesterday by The Lumen Prize Exhibition, the first global prize for digital fine art.
The proliferation of smart devices and mobile apps will give rise to a more sophisticated and interactive customer service experience over the next four years, according to a recent study by Ovum. With more than half of inbound customer service calls in key countries expected to be made from a mobile device by 2016, and … [Read more…]