Mobile advertising network InMobi, has launched its Native Ads platform that allows app developers and mobile publishers to deliver an engaging, in-context, native ad experience to their end users, with minimal development effort.
Argos has opened a new office in London, dubbed a ‘digital hub’, as the retailer continues its efforts to expand into digital.
The Barclays Employers Survey 2014, which questioned 684 UK businesses across all sectors, has revealed that 53% of firms in the media industry will be increasing staffing levels this year (2013: 56%), which is above the national cross sector average (49%). The same survey has also revealed that over a quarter (27%) of media companies … [Read more…]
Twitter is looking at ways of selling products directly from its social network, as the firm explores new revenue streams from social shopping to compete with Facebook, according to a news report.
Amazon has developed a ‘mind-reading’ technology that will predict what people want to buy and ship packages even before customers have placed an order.
Samsung is developing its own Google Glass alternative that it will launch in September, according to news reports.
Advertisers using a combination of affiliate and display are 3.5 times more likely to convert a prospect into a customer than if they used those marketing channels separately, according to new research from Rakuten marketing.
The UK tech sector shifted up another gear during the fourth quarter of 2013, with strong inflows of new work driving the steepest expansion of business activity for almost a decade, according to the latest KPMG/Markit Tech Monitor UK report.
Luxury online fashion retailer, Avenue 32, has launched its multichannel strategy, supporting young designers that are unable to invest in their own online presence to showcase their collections and expand their audience.
Google has unveiled new designs for its augmented reality eyewear, tailored for people who already have prescription lenses.