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media

Top advertising tips: The science of B2B sales

November 27, 2018

Sales is not an art, it’s a science,. James Isilay, CEO, Cognism looks at how a scalable B2B sales operation will be underpinned by a performance-based culture.

Ads advertising, CRM, media, technology

Top 25 voices on LinkedIn

November 26, 2018

LinkedIn has revealed its fourth annual UK Top Voices list, which celebrates the standout professionals making an impact on the platform within their industries.

Social content, global, media, Microsoft, Search

Marie Claire launches ’Edit’ shopping platform

November 26, 2018

Fashion and beauty magazine brand Marie Claire UK has launched an online fashion aggregator platform: Marie Claire Edit.

Ads, Content, E-commerce advertising, brands, content, global, media

Paco Rabanne targets Instagram shoppers with ‘immersive Christmas Market’

November 23, 2018

Paco Rabanne is launching a ‘fragrance-inspired’ Christmas Market, which will pop up in four locations across the nation over the Christmas period, designed to boost awareness and enourage Instragram photo opportunities.

Ads, Content, Social, Viral Christmas, global, marketing, media, UK

Black Friday 2018: How payments technology can boost your profits

November 23, 2018

Mobile shopping was the dominant trend for the 2017 Black Friday shopping season. But how can retailers make the best of this brave new world of ecommerce? Sage, the UK’s largest tech company, explore how retailers can ride this trend to ecommerce success.

E-commerce Amazon, BBC, ecommerce, marketing, media

LoopMe Hires Simon Stone to Accelerate UK Expansion

November 22, 2018

LoopMe announced today the appointment of Simon Stone as UK Commercial Director.

Ads advertising, Europe, media, technology, UK

Designing for Gen Z: How to connect with the next generation of influencers

November 22, 2018

Following in-depth research into the wants, needs and very unique habits of the UK’s Gen Z market, and successfully rebranding established brands to appeal to this hyper-connected audience, Andy Culbert from digital-first design agency MERó shares his five key take-outs of designing for Gen Z.

Ads, Content, News, Social brands, content, images, media

Black Friday: Young, well-paid urbanites fuel retail extravaganza

November 22, 2018

Black Friday shoppers in Great Britain are young, urban-centric and relatively flush with cash, according to new data.

E-commerce advertising, brands, content, games, media

Top marketing tips: Why time is as important as data and creativity

November 22, 2018

There has always been an argument about what’s more important in advertising – data or creativity. What use is data if you haven’t got the time to crunch through it all? And what use is creativity if you don’t understand your audience? Anna Forbes, UK General Manager at The Trade Desk, looks at why technology … [Read more…]

Ads, Content advertising, agencies, marketing, media, technology

Instagram to remove fake likes and comments

November 20, 2018

Instagram has begun banning paid-for likes and followers, in an effort to restore trust among the popular platform’s users and advertisers alike.

News, Regulation, Social advertising, apps, Facebook, marketing, media
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