A lot of work has been done by the logistics industry to ensure that the Black Friday period is managed efficiently this year, and today IMRG is publishing three key considerations in support of achieving this.
The UK’s Joint Industry Committee for Web Standards (JICWEBS) has announced the next stage in the move to tackle online ad fraud.
As today marks Back to the Future Day, Adobe has analysed the film’s technological predictions and the film’s social media success in the most recent Adobe Digital Index.
The Huffington Post has commissioned a new web docu-series starring Game of Thrones actor Sophie Turner.
Engagement on media and publisher content on Facebook has nearly doubled in the last year, while promoted (paid) posts only take up 3% of an average user’s newsfeed, according to new research.
My Car Check has helped to reunite a vehicle with its rightful owner after spotting a post on Facebook page They Stole My Wheels.
Unilever has topped a study looking into brands that achieve their philanthropic goals, ahead of with Philips and Lloyds .
Online takeaway firm JUST EAT has hired Visual IQ, a cross channel marketing attribution company, to optimise its multi-channel marketing.
In a surprising U-turn, the Interactive Advertising Bureau has admitted it has cared too much about revenues and too little about user experience and needs to accept blame for the rising popularity of ad blockers.
Barbie is already hugely popular with young girls everywhere, but for their new ad campaign toy manufacturer Mattel is targeting young parents.