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global

4G ‘to account for 30% of operator revenues by 2017’

February 14, 2013

4G LTE revenues are set to grow rapidly, reaching more than $340 billion by 2017 globally, compared to just over $75 billion this year, according to a new report.

Uncategorized China, global, smartphones, UK, USA

Twitter becomes shopping platform? American Express sells deals via hashtags

February 13, 2013

Twitter has partnered with America Express to launch a new service that lets users buy products if they use a special hashtag within their tweets.

Uncategorized, Video Amazon, global, Twitter

EPiServer and Silverpop unite for digital marketing boost

February 13, 2013

Digital marketing firms EPiServer, and Silverpop have joined forces, integrating their platforms as the companies look to provide an improved service for clients.

Uncategorized content, digital marketing, global, marketing

Social media in Russia: Top 4 social networks in Russia

February 12, 2013

Social networking in Russia is huge, with users spending twice the global average time in online hangouts. However, the landscape is very different from Western markets, with Facebook and Google overshadowed by the likes of Odnoklassniki, Moimir and VK in terms of user numbers. We take a look at the top 4 social networks in … [Read more…]

Uncategorized China, Facebook, games, global, Google

LBi and Digitas to merge after Publicis buy

February 12, 2013

US-based agency Digitas is merging with Dutch agency LBi, as parent company Publicis looks to consolidate its global digital marketing network.

Uncategorized digital marketing, eBay, Europe, global, marketing

Case study: Carling lets soccer fans ‘Be The Coach’

February 12, 2013

Last year, Carling Black Label ran a mobile campaign inviting South African soccer fans to ‘Be The Coach’. Using mobile voting users selected the team and make live substitutions in a huge South African soccer game. This case study looks at how the campaign generated almost 450% traffic increase to its Facebook page and a … [Read more…]

Uncategorized agencies, apps, brands, Facebook, global

The price of love: Brits ‘spend £119 on their Valentine’ (Infographic)

February 11, 2013

With Valentine’s Day fast approaching, this infographic from Rakuten looks at the global online shopping trends for the most romantic day of the year- revealing that Asians spend the most, Germans spend the least and Americans spend £231m a year on presents for their pets…

Uncategorized France, Germany, global, infographic, Italy

Online recruitment trends: Demand for marketing and creative skills grow 50%.

February 11, 2013

UK businesses spent more than £2.5M on online creative and marketing freelancers in 2012, with content writing and graphic design featuring gthe the top 10 skills required by businesses, according to new data.

Search, Uncategorized content, global, marketing, media

Virgin Media sold for $23.3bn- becomes largest broadband firm in the world

February 7, 2013

US cable giant Liberty Global has bought Virgin Media for $23.3bn, creating the largest broadband company in the world on terms of customer and country reach.

Uncategorized broadband, Europe, global, media, UK

Dell computers bought back by founder Michael Dell

February 7, 2013

The founder of Dell computers has bought back the company, making it a private business again after 25 years on the stock market.

Uncategorized global, Microsoft, smartphones, technology
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