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global

Microsoft sells web TV arm to Ericsson- focuses on Xbox

April 9, 2013

Telecom equipment maker Ericsson is to buy Microsoft’s Mediaroom, a software tool that lets operators deliver TV over the Internet.

Uncategorized, Video broadband, global, Microsoft

smartclip to handle ads on Samsung Smart TVs and Blu-ray players

April 8, 2013

Samsung has hired smartclip to run ads on its Smart TVs and Blu-ray players through its bdigital advertising platform, Samsung AdHub.

Uncategorized advertising, brands, global, local, Samsung

Facebook ‘Home’ gets 6 times less buzz than Samsung Galaxy S4

April 8, 2013

The launch of Facebook’s new phone operating system received a lukewarm response online with only 57,000 conversations compared to the Samsung Galaxy S4 which sparked 323,000 comments, according to Synthesio a global social media monitoring and analysis software provider.

Uncategorized Europe, Facebook, global, media, Samsung

Twitter global ad revenue ‘to reach $1bn by 2014’- mobile leads growth

April 3, 2013

Twitter is forecast to earn as much as $582.8 million in global ad revenue this year, going on to generate over $1 billion in 2014 according to a new report.

Uncategorized advertising, Facebook, global, Google, marketing

Puma pays fans for showing off skills via app

March 28, 2013

Sports brand Puma is offering to pay smartphone users and social media fans for their own content –specifically photos of them performing physical tasks.

Uncategorized brands, content, global, images, marketing

ICANN ‘Trademark Clearinghouse’ goes live to protect brands online

March 27, 2013

Domian watchdog ICANN has launched Trademark Clearinghouse (TMCH), a new service for brands to protect their trademarks against potential infringement, ahead of the entry of multiple generic Top-Level Domains (gTLDs) into the Internet later this year.

Uncategorized brands, global, marketing

Ubiquitous woos brands with sponsored taxi wi-fi

March 27, 2013

Taxi advertising firm Ubiquitous has launched CabConnect, a free wi-fi service in select London taxis, with Microsoft signing up as the first sponsor.

Uncategorized advertising, brands, content, global, marketing

Yahoo! buys news feed start-up Summly from 17-year-old founder

March 26, 2013

Yahoo has bought Summly, a news reader app created by UK teenager Nick D’Aloisio, in a deal reportedly worth millions of pounds.

Uncategorized Apple, apps, global, iPad, technology

Mobile internet trends: 4G subscribers to double by 2014

March 26, 2013

High speed mobile internet connections will soar over the next 2 years, with 4G LTE mobile broadband subscribers forecast to double in the next two years.

Uncategorized Apple, broadband, China, global, India

Third of digital ads ‘may never be seen’ (Infographic)

March 22, 2013

Over a third of rich media ads served on a web page are not being seen by the consumer, due to poor visibility on the page, according to new research.

Uncategorized advertising, brands, global, infographic, marketing
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