France Archives - Page 11 of 58 - Netimperative

Kids prefer mobiles and tablets to holidays, toys and pets

October 5, 2018

One in three British parents believe their kids value their phones and tablets more than any other possession or activity, while they also believe by the age of eight their children will understand the way modern gadgets work better than they do themselves.

Brexit “material threat to London’s role as digital creative hub”: Tom Brake MP in interview warns of instant brain drain

October 5, 2018

As an MP, Tom Brake (LibDems) has been on the frontline of fighting Brexit because of the damage it would inflict on UK jobs, communities and prosperity. The big debates on lost manufacturing and finance sector jobs have hidden the equally damaging impact on UK media, tech and creative services firms. In this exclusive interview … [Read more…]

IMImobile offers Apple Business Chat to help clients connect with customers

October 4, 2018

Cloud communications firm IMImobile has become one of the first firms to adopt the new Apple Business Chat, a new way for users to communicate directly with businesses using the Messages app on iPhone and iPad.

Apple expands into B2C communication: ‘Business Chat’ rolls out to more countries

October 3, 2018

Apple is rolling out its Business Chat service to more countries, letting consumers communicate directly with businesses on Apple’s messaging platform.

International TV viewers: Marketers missing a trick with global audience

September 19, 2018

There is an untapped TV audience of 112.5 million consumers who are frequent consumers of international TV channels, but fall outside the top income segment that advertisers usually target through ad campaigns, according to new research.

Ad Blocking in the UK begins to stabilise

September 5, 2018

More than a fifth of internet users in the UK are expected to install an ad blocker this year, but growth is slowing, according to new research.

Awin and affilinet unite under same brand as merger progresses

September 5, 2018

European affiliate network, affilinet is now operating under the Awin brand following a successful first year as part of Awin.

Top 4 IoT fears: Consumers afraid ‘Internet of Things’ glitches could lead to deaths

August 21, 2018

Consumers have major concerns there will be potentially fatal consequences if and when glitches occur with the ‘Internet of Things’ devices entering our homes and lifestyles, according to new research.

Xmas in August: 48% of global shoppers “have already started their 2018 gift shopping”

August 17, 2018

The winter holiday season has already begun across the globe, with 48% of shoppers admitting that they have already started buying presents for the holidays.

Firms ‘wasting $28m on flawed digital projects’

August 14, 2018

More than half of organizations say that a fixation on transformation is raising risk of wasteful projects, as 86 percent see next 12 months as a critical period for businesses, according to new research.