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Top 10 video sites in the US

January 28, 2013

YouTube continues to dominate the US online video market, with Brightroll and LiveRail trailing Google for ad reach, according to new data.

Uncategorized AOL, comScore, content, Facebook, Google

New ‘privacy visor’ blocks facial recognition software

January 25, 2013

Scientists in Japan have developed a pair of glasses that block facial recognition software found in CCTV camaras.

Uncategorized agencies, Facebook, Google, images, Japan

Facebook’s New Ad Format ‘Outperforms Standard Ads’

January 25, 2013

With 1 billion users and expectant shareholders, Facebook is under great pressure to improve its monetisation of users to turn its customer base into advertising revenues. In October 2012 Facebook launched the new Page Post Ad format, which shows each ad directly in a user’s newsfeed side by side with posts from friends.

Uncategorized advertising, agencies, brands, Facebook, UK

Facebook’s New Ad Format 'Outperforms Standard Ads'

January 25, 2013

With 1 billion users and expectant shareholders, Facebook is under great pressure to improve its monetisation of users to turn its customer base into advertising revenues. In October 2012 Facebook launched the new Page Post Ad format, which shows each ad directly in a user’s newsfeed side by side with posts from friends.

Uncategorized advertising, agencies, brands, Facebook, UK

Facebook debuts conversion tracking tool

January 24, 2013

Facebook has launched a new conversion measurement tool that measures the return on investment (ROI) of advertisements on the social network.

Uncategorized Facebook

UK search data: Google market share 'lowest in five years'

January 23, 2013

December 2012 was the biggest ever month for UK search, with Google dropping to 88% market share, marking its lowest point in five years, according to new data.

Uncategorized Christmas, Facebook, Google, marketing, Microsoft

UK search data: Google market share ‘lowest in five years’

January 23, 2013

December 2012 was the biggest ever month for UK search, with Google dropping to 88% market share, marking its lowest point in five years, according to new data.

Uncategorized Christmas, Facebook, Google, marketing, Microsoft

Volvic recruits bloggers for 'Team Volcanicity' live event coverage

January 23, 2013

Volvic has launched a new campaign seeking talented bloggers, photographers and social media ‘addicts’ to form ‘Team Volcanicity’ and represent the brand online.

Uncategorized Facebook, media

Volvic recruits bloggers for ‘Team Volcanicity’ live event coverage

January 23, 2013

Volvic has launched a new campaign seeking talented bloggers, photographers and social media ‘addicts’ to form ‘Team Volcanicity’ and represent the brand online.

Uncategorized Facebook, media

Case study: Heinz Facebook ‘Five beanz’ quiz reaches 10m people

January 23, 2013

Back in the summer of 2012, Heinz promoted its new ‘Five Beanz’ range via a Facebook quiz offering the chance to win one of the five beans with their name engraved on it.

Uncategorized Facebook, marketing, Twitter
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