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Facebook

Best times to post on Facebook: ‘After hours’ gets most clicks

June 17, 2014

There are over 15 million brands and companies on Facebook now with the number of users steadily topping over a billion. But when are the best times for a brand to post on Facebook- and what should that post contain? This study from TrackMaven looks into how to get the most visibility from status updates. … [Read more…]

Uncategorized brands, Facebook

5 trends for Cannes Lions 2014: Smart tech, emotional power and long-form videos lead way

June 17, 2014

Leo Burnett Worldwide has revealed its 27th annual Cannes Predictions, which it claims to have 84% percent accuracy at previous awards.

Uncategorized brands, Brazil, content, Facebook, France

Facebook serves ads based on user’s external browsing habits

June 16, 2014

Facebook has begun tracking users on sites outside of the social network using cookies, as the firm looks to boost its ad relevance.

Uncategorized advertising, apps, brands, Facebook, Google

Taming the Twitter beast: 10 marketing tips to avoid a #fail

June 12, 2014

Twitter’s new life as a public company could make the social network a major rival to Facebook for ad cash, but only if it can make the most of its live event–orientated audience data. Robin Langford, Editor at Netimperative, looks at the future of Twitter as it matures into a serious ad platform.

Social advertising, apps, brands, email, Facebook, Twitter

Facebook pulls SnapChat rival Slingshot after accidental launch

June 11, 2014

Facebook has pulled its SlingShot messaging app just hours after going live on Tuesday, as the social network looks to rival SnapChat.

Uncategorized, Video Facebook, technology

Instagram rolls out ads to UK, Canada, and Australia

June 10, 2014

Instagram is launching ads in the UK, Canada and Australia following trials in the US last year, as the Facebook-owned photo app looks to expand its ad reach and capitalise on its popularity with younger mobile users.

Uncategorized advertising, Australia, Facebook, global, UK

The spy who poked me: CIA launches on social media with covert joke

June 10, 2014

The Central Intelligence Agency (CIA) has launched a Facebook and Twitter account, revealing a sense of humour that has caused social media buzz… but not everyone has seen the funny side.

Uncategorized agencies, Facebook, government, media, security

MySpace emails users their embarrassing old pics

June 6, 2014

Myspace is trying to win back some of the 300 million users it once boasted… by reminding them of their Myspace days with some cringe-worthy old selfies from the last decade.

Uncategorized Facebook, Google, marketing, media, music

Facebook claims 30 million small businesses with active pages

June 5, 2014

Facebook now claims that 30 million small businesses with active Pages, up 5 million from November, as it looks to get more businesses spending money marketing on the social network.

Mobile, Uncategorized Facebook, marketing

What mobile users want from social media: survey reveals customer service gap

June 5, 2014

There is a notable gap between what consumers want and what mobile operators think they want in how social media is used to ask for help and to resolve network or mobile problems, according to new research.

Uncategorized analytics, CRM, Facebook, global, marketing
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