Smartphone users ditching home Wi-Fi for 4G
Smartphone owners are increasingly switching from Wi-Fi to 4G signals at home, with 65% of mobile phone usage now occurring indoors, according to new research.
PayPal worth more than eBay in $50bn market debut
PayPal has completed its separation from eBay, making its stock debut with a higher market value than its parent company.
Video viral of the week: Lotus invites strangers for ‘blind coffee’ dates
In a social experiment, Lotus Bakeries paired random people up for coffee meetings. See why it’s our viral of the week below…
Facebook buy button to turn brand Pages into ecommerce sites
After many attempts to break into ecommerce Facebook is testing another buy button- this time letting businesses turn their pages into e-commerce sites.
Anatomy of a crisis: Nestlé’s Maggi noodles banned in India
At the end of May 2015, India’s Food safety administration (FDA) ordered Nestlé India to recall its popular 2-minute Maggi noodles after tests showed that the product contained high levels of lead and MSG. Joanna Delaney, Digital Marketing Executive at Digital Strategy Consulting, looks at how the situation developed, and how Nestlé reacted and managed … [Read more…]
Facebook and Twitter becoming key news sources in US
Nearly two-thirds (63%) of Twitter and Facebook users in the US social are getting their news from these services, according to new research.
Facebook gives users more control over News Feed
Facebook is giving users even more control over what appears in their News Feed, as the social network looks to further boost engagement on its site.
Global Facebook ad prices: Oslo most expensive
Monaco, London and Paris may be the most costly European capitals to buy property, but Norwegian city Oslo is the most expensive place to buy Facebook advertising, followed by the Vatican City, Helsinki and Berlin, according to new research.
Facebook quits charging for ‘likes’ in ad price shake-up
Facebook is changing the way it calculates cost-per-click for advertisers, no longer using ‘likes’ and instead focusing on charging for clicks to websites and apps.
Cricket fans going mobile: 1 in 3 to watch Ashes on the move
Cricket fans are looking forward to watching this summer’s Ashes series on their mobiles, with one in three online video starts for the Ashes expected to come from mobile, according to new research.