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ecommerce

Snapchat loses 2m more users (but beats sales estimates)

October 29, 2018

Snapchat lost 2 million daily active users compared with the previous quarter, but beat analyst expectations on revenue and earnings, approaching $300 million in revenue for the quarter.

Content, Mobile, Social advertising, Android, brands, ecommerce, global

Singles’ Day comes to the UK: Chinese anti-Valentine’s event to double in value

October 24, 2018

China’s Singles’ Day will double in value in the UK this year as the event falls on a Sunday to make it more popular than ever with home shoppers, according to a new report.

E-commerce brands, China, Christmas, eBay, ecommerce

Guest comment: The winners and losers of Black Friday have already been decided

October 23, 2018

Black Friday 2017 failed to impress in terms of high street sales, so retailers are looking towards the fast-approaching 2018 Black Friday and may well be wondering whether it will be another “bleak” Friday. Duncan Keene, ContentSquare’s UK MD, discusses how, and why, the winners and losers have already been decided.

E-commerce analytics, brands, content, ecommerce, retail

Instagram ad spend growing 3 times faster than Facebook- report

October 22, 2018

Brands’ spend on Instagram ads increased 94% year-on-year (YoY), faster than spend on core Facebook ads (37% YoY) in the third quarter of 2018 according to new research.

Social advertising, Amazon, digital marketing, ecommerce, Facebook

Consumers to spend nearly £2.5bn in online purchases on Black Friday

October 18, 2018

UK consumers are forecast to spend nearly £2.5bn online and £4.75bn overall during Black Friday this November 23rd, with an average spend of £90, according to new research.

E-commerce Amazon, brands, Christmas, ecommerce, retail

Search trends: Google now wants brands to get niche-specific

October 17, 2018

Brands’ organic search strategies on Google should now be tightly tailored to the niche they operate in, from ‘weight loss’ to ‘furniture’ and ‘financial planning’, according to new research.

Ads, Content, News, Search brands, content, ecommerce, Google, images

Huawei takes on Samsung and Apple with AI-centric phone

October 17, 2018

Chinese tech giant Huawei is already outselling Apple phones worldwide this year, but can its new high-powered Mate 20 range with AI and 3D modelling features cement its position in Western markets?

Content, Mobile, News, Video Android, Apple, brands, content, ecommerce

MERó creates ‘Instagramable’ packaging design

October 8, 2018

Manchester design studio MERó (worksbymero.com) has created bespoke branding and a new packaging design for Beauty Bay’s exciting collaboration with popular beauty, fashion and lifestyle vlogger Jordan Lipscombe.

E-commerce, Social, Video, Viral ecommerce, YouTube

“Alexa, process all my sales orders for the day”: Why voice is the future of eCommerce

October 5, 2018

With ever more people using voice assistants to shop, are retailers missing a trick? Mike Cockfield, CEO at Khaos Control Solutions, looks at how business can quickly implement voice technology to offer customers a buying process that is as simple and effortless as possible.

E-commerce, Mobile, News, Search advertising, Amazon, Apple, apps, ecommerce

Criteo completes acquisition of Storetail

October 3, 2018

Ad platform Criteo has bought Storetail, a French media technology company that enables retailers to monetize native placements on their ecommerce sites.

Ads, E-commerce brands, ecommerce, media, technology
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