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The ASA is set to expand is remit to cover marketing messages on brand’s own websites and social media pages- leaving the question: ‘What counts as marketing, and what counts as editorial content’? Tony Foggett, CEO of Code Computerlove, takes a closer look at what will to be a key issue for brands and agencies … [Read more…]
With Apple’s new developments in Apple TV, there is a looming battle for the TV OS. Andrew Eisner takes a closer look at the contenders, and what this means for the music, television, and computing industry.
The Advertising Standards Authority (ASA) has announced it is extending its powers to cover all online marketing and advertising from March 1st 2011. Under the new regulations, the UK’s independent watchdog, committed to maintaining high standards in advertising for the benefit of consumers, advertisers and society at large, will have the power to remove advertisements … [Read more…]
The Advertising Standards Authority (ASA) has announced it is extending its powers to cover all online marketing and advertising from March 1st 2011. Under the new regulations, the UK’s independent watchdog, committed to maintaining high standards in advertising for the benefit of consumers, advertisers and society at large, will have the power to remove advertisements … [Read more…]
The Advertising Standards Authority (ASA) has announced it is extending its powers to cover all online marketing and advertising from March 1st 2011. Under the new regulations, the UK’s independent watchdog, committed to maintaining high standards in advertising for the benefit of consumers, advertisers and society at large, will have the power to remove advertisements … [Read more…]
Google is to launch the Priority Inbox feature for Gmail, using an algorithm to automatically sort busy inboxes into ‘Priority’, ‘Starred’ and ‘Everything Else’. Elliot Ross, Senior Creative Designer at e-Dialog, looks into the implications for ecommerce and email marketers.
Google is to launch the Priority Inbox feature for Gmail, using an algorithm to automatically sort busy inboxes into ‘Priority’, ‘Starred’ and ‘Everything Else’. Elliot Ross, Senior Creative Designer at e-Dialog, looks into the implications for ecommerce and email marketers.
Google is to launch the Priority Inbox feature for Gmail, using an algorithm to automatically sort busy inboxes into ‘Priority’, ‘Starred’ and ‘Everything Else’. Elliot Ross, Senior Creative Designer at e-Dialog, looks into the implications for ecommerce and email marketers.
Google is to launch the Priority Inbox feature for Gmail, using an algorithm to automatically sort busy inboxes into ‘Priority’, ‘Starred’ and ‘Everything Else’. Elliot Ross, Senior Creative Designer at e-Dialog, looks into the implications for ecommerce and email marketers.
Simon Robinson, marketing and alliances director, Responsys EMEA, explains how digital marketers can best use the new tools available to enhance traditional email campaigns