Guest comment: What does the next 10 years on Facebook look like?
Carol Dray, Marketing Director, Rakuten’s Play.com explains why after 10 years Facebook is becoming more important to retailers than ever before.
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Sky offers free programmes on YouTube
Sky is putting free episodes from some on its TV shows on YouTube, in an effort to entice viewers to its pay-TV services.
MTV UK ramps up ad inventory with RadiumOne
MTV UK and Ireland is aiming to further exploit the popularity of its content on digital and social media platforms through the launch of a new advertising tool aimed at targeting its young audiences online.
Facebook takes on Flipboard with ‘Paper’ social news app
Facebook has launched ‘Paper’, a news curation app that pulls in news stories, photos and videos from the users’ news feed, as the network continues its drive to become the first destination for social news for mobile users
Privacy and tracking in a post cookie world: Alternatives to traditional tracking techniques
Advertisers and publishers have relied on cookies to track consumer behaviour online for years- but the practice is slowly becoming outdated as technology advances. So what are the new ways to monitor online habits? In this white paper, the Interactive Advertising Bureau offers a guide to cookie alternatives.
blinkbox lets customers sample shows before they buy
blinkbox, the movie and TV streaming service from Tesco, is building on the success of last year’s Try TV on Us offer by signing a major multi-studio content deal for its return.
Secret Earth offers travel planning site for independent travellers
Secret Earth, a new trip planning website has launched this week, aiming to simplify the process of researching, planning and booking worldwide, independent holidays.
Google analytics tips: Content grouping lets marketers compare data across departments
Google has added a new feature to its analytics tools called Content Grouping, helping marketers analyse the performance of specified product or content category online.
Case study: Luxury retailer Avenue mobile strategy boosts transaction value 270%
Luxury online fashion retailer, Avenue 32, has launched its multichannel strategy, supporting young designers that are unable to invest in their own online presence to showcase their collections and expand their audience.
‘Big Book of Site Search Tips ‘connects shoppers to searchers (Whitepaper)
The latest version of SLI Systems’ ‘Big Book of Site Search Tips’ has launched, offering more than 100 Ideas for improving the way retailers connect shoppers to the products they want.