Google ‘Android TV’ platform plans revealed?
Google is planning to launch Android TV, its latest attempt to break into the living room that will provide a complete platform for media, apps and games, according to a new report.
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F**k. That’s Delicious: Vice debuts youth food web channel ‘Munchies’
Vice Media has teamed up with production company FremantleMedia to launch ‘Munchies’ an online TV channel devoted to food, with a youth twist.
Pinterest revamps pin tracking tools for brands
Pinterest is offering a new way for businesses to track their pinned links by adding further support for Google Analytics on the social scrapbook.
Right to reply: Branded content is the Cara Delevingne of the marketing world
At this month’s Advertising Week Europe ITV’s Group Commercial Director Simon Daglish was quoted as saying “90% of content is crap”. Carla Faria, UK Solutions Director, Say Media looks at why branded content creation is best left to the experts.
Luxury store Achica begins ‘1:1 personalised customer experience’ online
Members-only luxury lifestyle store ACHICA is embarking on a new digital drive to bring a one-to-one level of communication with its customers, via a long-term partnership with communications technology firm Sailthru.
Music marketing group Sonic teams with RadiumOne
Sonic, the music and lifestyle marketing and advertising group, has added a new premium level of service through partnering with programmatic advertising experts, RadiumOne.
Top digital marketing data and case studies this week
Here are the top digital marketing data and case studies that caught our eye.
Amazon takes on Apple and Google with Fire TV streaming device
Amazon is introducing a set top box that allows streaming of online video content in a bid to rival than other streaming services such as Apple TV and Google Chromecast.
Microsoft finally taps into Internet of Things with ‘Windows for Devices’
Microsoft is set to launch a version of Windows aimed at the emerging Internet of Things movement, uniting connected devices such as appliances, sensors, and wearables under the Windows brand of operating systems.
April Fools’ round-up: HTC’s Gluuv, Vegemite Energy drink and Google’s Pokemon challenge
April Fool’s Day has become a major event in the digital calendar, with many brands and media owners creating elaborate pranks to show off their funny side (and get plenty of social media shares and column inches in the process). We’ve put together some of the best hoaxes from this year’s batch for your viewing … [Read more…]