Getty Images Vs. Google: Legal battle over ‘image scraping’
Getty Images has formally complained to the European Commision’s antitrust officials about the multinational’s alleged anti-competitive behaviour.
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Top content marketing tips: Are typos repelling your customers?
Everyone makes mistakes, but simple spelling and grammar errors can unravel a whole campaign, proving the difference between looking professional and incompetent. Amir Jirbandey, UK Marketing Manager at Mailjet, looks at how to recover from the most unfortunate of typos…
YouTube debuts unskippable six-second ad format
YouTube has launched “Bumper Ads”, a lightweight, 6 second, non-skippable in-stream ad unit bought via AdWords and designed to drive awareness and reach.
Paco Rabanne sponsors AOL Makers launch in UK
AOL has launched its MAKERS content platform in the UK, designed to champion pioneering women, with Olympéa by Paco Rabanne, as the exclusive sponsor.
Ballerina dances with hologram double for No.7
Alessandra Ferri was the youngest ever principal dancer at The Royal Ballet. Thirty three years later, she is now dancing with her younger self thanks to hologram technology in a new ad for No.7.
Dare to be the snail: Why slowing down has become the only option for Amazon
With Amazon’s recent move to open physical stores, how does this move fits into the larger trend of ‘slow retail’? Kevin Gill, UK CEO of Start looks at the growing demand of consumers for a more meaningful experience with brands, not just convenience.
Mobiles get branded holographic content with ‘Virtual Mobile’
Holographic services company Virtual Presence has released Virtual Mobile, its new compact unit designed for anyone with a smartphone.
Facebook tip jar: Users to donate cash for a good post?
Facebook is considering introducing a ‘tip jar’ which would let users give a cash tip in exchange for a good post, rather than just a ‘like’, according to a news report.
Adblocking could become an “epidemic” warms eMarketer
Nearly a third (30%) of British web users will have installed adblockers by 2017 as the practice becomes an epidemic, eMarketer has warned.
Luxury brands ‘failing at email personalisation’
Many luxury brands are failing to segment and target customers strategically in their email marketing, but Cartier and Burberry are leading the way, according to new research.