Polish web users are 'heaviest searchers in Europe'
Poland’s growing audience of web users have a strong preference for local brands, and rely heavily on search engines, according to new research.
comScore
Polish web users are ‘heaviest searchers in Europe’
Poland’s growing audience of web users have a strong preference for local brands, and rely heavily on search engines, according to new research.
Polish web users are ‘heaviest searchers in Europe’
Poland’s growing audience of web users have a strong preference for local brands, and rely heavily on search engines, according to new research.
‘The Silent Click’: Measuring the impact of online brand advertising in Europe
More than two in five (42%) Europeans exposed to online brand ads went on to visit the advertiser’s website, compared to industry-average Click-Through Rates of less than 1%, according to new research.
Bing and Yahoo searches account for 33% of US queries
Last month, organic searches conducted on Yahoo were migrated to Microsoft’s search engine. While the transition happened mid-month and B2B online marketers won’t be sure exactly what effect the transition has had on SEO campaigns, recent comScore reports indicate the two search engines combined accounted for one-third of queries.
Top tips: Video sharing- How to be the next 'Old Spice'
The online video industry continues to boom. Comscore’s Video Matrix service shows that a total of 5.5 billion videos were viewed online in the UK in February 2010. That’s an increase of 1.5 billion on the 4 billion views in February 2009. Luke Aviet, MD at Goviral, offers tips on getting the most out of … [Read more…]
Top tips: Video sharing- How to be the next ‘Old Spice’
The online video industry continues to boom. Comscore’s Video Matrix service shows that a total of 5.5 billion videos were viewed online in the UK in February 2010. That’s an increase of 1.5 billion on the 4 billion views in February 2009. Luke Aviet, MD at Goviral, offers tips on getting the most out of … [Read more…]
Top 10 UK ad networks: 24/7 Real Media growing fast
24/7 Real Media is the fastest growing ad network in the UK, while Google remains top in terms of visitors, according to new data.
Time spent online: Facebook overtakes Google in the US
US web users are spending more socialising on Facebook than searching with Google, according to new data from comScore.
comScore buys analytics firm Nedstat for $37m
comScore has acquired Nedstat, a provider of web analytics and innovative video measurement solutions for approximately $36.7 million.