Top 5 worst web crashes of 2010
Organisations must improve web performance in 2011, says Site Confidence, which has listed the five worst web crashes of last year.
brands
User experience agencies Foolproof and Flow join forces
UK user experience design agencies Foolproof and Flow Interactive have joined forces, boosting their manpower to 70 staff with an initial turnover in excess of £5.5m per annum.
Social media users ‘are more demanding’
Consumers have much higher expectations of social media customer services compared to more traditional channels, according to new research.
Piracy websites ‘attract 53 billion visits a year’
A sampling of only 22 brands revealed that websites offering pirated digital content and counterfeit goods generate more than 53 billion visits per year, according to a new study.
Guest comment: A digital picture and a thousand words
When it comes to online retail, images can make or break a sale. In this article, Rob Tarrant at Brandbank, discusses the difficulties faced by retailers and suppliers when updating product information and imagery on websites.
Research round-up: 12 January 2011
This month’s top trends in digital: EU ecommerce trading | SMEs lack SEO | Marketers still scared of social media | Engaging customers in-store | UK broadband plans | Alan Sugar’s Apprentice trends | Abandoned basket emails | Travel site usability | Hollow corporations lack comms skills | Mobile money in developing countries
Half US advertisers to boost spending on audience targeting in 2011- report
Over one in five (85 %) of agencies and advertisers currently utilise audience targeting, with half set to increase their spend.
Top 10 predictions for natural and paid search in 2011
With Google’s Instant Preview here to stay, leading search marketing specialist and technology firm Greenlight, has 2011 pegged as “web design year”. Greenlight predicts Google and Bing will offer app search before the year is out, competition between the two to hot up and duplication filters to get even tougher as the search engines take … [Read more…]
A fifth of consumers ‘now playing social games online’
A fifth of consumers (19%) are now playing social games online, according to a new report by Econsultancy which looks in detail at a sector now worth close to a billion dollars.
Top tips: Digital marketing success in 2011
2011 looks set to be a tough year for marketers as the austerity measures set out in October’s spending review start to bite at the pockets of consumers. VAT increases, increased travel costs and job uncertainties can only mean one thing: marketers are going to need to work even harder at attracting, retaining and increasing … [Read more…]