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Goodbye retargeting? Marketers plan to shift to new marketing channels post ePrivacy

April 20, 2018

The new ‘cookie law’ could see brands lose more than 40% of web traffic, meaning that marketers will have to shift to new marketing channels, according to new research.

Ads, Content, Regulation, Social, Video advertising, agencies, Amazon, analytics, brands

The ghosts of retail past, present and future

April 16, 2018

In the wake of the news about stores are opening on UK High Streets at their lowest rate in seven years Craig Summers, UK Managing Director, Manhattan Associates discusses the evolution of the high street and what might be next.

Ads, Content, E-commerce Amazon, ecommerce, images, local, retail

Marty the Robot to educate schoolchildren in South Korea

April 11, 2018

Marty the Robot – a new educational robot produced by Robotical in Edinburgh, has just won a huge contract from the Wise Club in South Korea.

Mobile, News Amazon, global, technology

Taking risks ‘key to retailers’ survival’- report

April 5, 2018

Retailers need to speed up the pace of innovation and think like technology companies in order to survive, according to a new report.

E-commerce Amazon, Apple, global, Google, marketing

April Fools’ round-up: Snapchat’s Russian bots, Brexit emojis and bankrupt Elon Musk

April 3, 2018

April Fool’s Day has become a major event in the digital calendar, with many brands and media owners creating elaborate pranks to show off their funny side (and get plenty of social media shares and column inches in the process). We’ve put together some of the best hoaxes from 2018’s pranksters for your viewing pleasure…

Ads, Content, E-commerce, Mobile, News, Search, Social, Video, Viral Amazon, Android, Australia, BBC, brands

The Amazon problem: Make adversity the mother of invention

March 28, 2018

Steve Borges, co-founder of Biglight, looks at how brands are responding to the growth of Amazon and what retailers should be doing to combat.

E-commerce Amazon, brands, Europe, retail, UK

Live chat and chatbots overtaking email for retail communication

March 20, 2018

There is a vast generational gap in how customers wish to communicate with brands and retailers, with millennials 20% less likely to contact a retailer via email than baby boomers, and are five times more likely to use live chat on a website, according to new research.

News Amazon, brands, email, Facebook, retail

Google lets brands appear in “Where can I Buy…? searches

March 19, 2018

Google has started allowing brands such as Walmart and Home Depot to pay to appear in the search results of common shopping phrases such “Where can I buy this?”, according to a news report

E-commerce, Mobile, Search Amazon, brands, Google, retail, Search

Global AI trends: UK leads US for jobs

March 16, 2018

The UK’s artificial intelligence sector is growing faster than rivals in America, Canada and Australia – putting Britain on course to be the global leader in AI technology.

Mobile, News Amazon, Australia, global, Search, technology

86% of UK shoppers will swap personal information for improved online customer experiences

March 12, 2018

Across the board, UK shoppers are coming to accept that personal information is worth swapping for improved shopping experiences, with 86% agreeing they would volunteer personal data for improved privacy, faster shipping and greater discounts and deals.

E-commerce Amazon, brands, content, Privacy, security
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