IMImobile, a global communications software provider has partnered with Mavenir, a US-based network software provider, as part of its RCS Business Messaging Ecosystem to accelerate market adoption of this richer, more interactive channel.
Innocent Drinks has been forced to tweet a series of warning messages after it sent out a joke message about Conker smoothies- a concoction that could kill people if consumed.
![Black Friday: What do consumers really want? [INFOGRAPHIC]](https://www.netimperative.com/wp-content/uploads/2019/10/taboola-black-friday-main.png)
Technology-related items are the most popular products for customers looking for Black Friday deals worldwide, but ad copy and images are key to getting conversions, according to new research.
Despite pressures on the broadcasting sector, sports rights expenditure has nearly doubled over the last six years, according to new research.
In a fresh push to boost the integrity of the platform, Facebook has shut down Iranian and Russian accounts running election misinformation networks. The change will affect both Facebook and Instagram, as the social media giant prepares for the lucrative US election campaign. Facebook is also increasing transparency of who advertises and what their messages are by changing how its ad library works. Democracy campaigners hope these changes in the US part of the platform will soon be echoed across Europe.
‘Smart Homes’ has emerged as the most mentioned vulnerable Internet of Things (IoT) technology among the world’s leading cybersecurity influencers on Twitter during the first half (H1) of 2019, according to GlobalData, a leading data and analytics company.
Following a summer of slow growth, the new school year and change of season failed to inject the boost that retailers needed in September, with online sales recording a rise of just +0.6% Year-on-Year (YoY), according to new research.
UK businesses are missing out on £7.2bn of sales because of a “difficult” shopping experience, according to new research.
Experience analytics firm Contentsquare has launched a new analytics platform following its purchase of Clicktale earlier this year, letting brands assess revenue-generating recommendations for experience improvements using artificial intelligence.
The budget for SEO in the average marketing team has dropped by 5% in 2019 compared to those in 2018, with 60% of marketers admitting that resource and a lack of available spend are the main reasons for a lack of investment in organic search activity, according to new research.