Next boosted by online shopping as high street sales slump
High street clothing giant Next has said strong online growth has compensated for a faster decline in sales through its shops.
High street clothing giant Next has said strong online growth has compensated for a faster decline in sales through its shops.
Yahoo has bought ad technology firm Interclick for $270m (£169m), as it looks to boost its ailing online advertising business.
As digital technology changes where, when and how we watch video content, how can broadcasters and advertisers adapt to new viewing habits? Jamie Estrin, General Manager, Collective looks at the growing demand for 5 –minute ‘snack content’ and the new opportunities this presents for marketers and content providers alike…
While large consumer marketing projects can be relatively simple to track success, for many smaller businesses, real ROI is a more elusive number. Tom Carter, Relationship Director at balloon dog looks at measurement and how to demonstrate results of marketing.
More than 90% employers use social networking sites to screen prospective employees, according to new research.
Mobile use in India is booming, as it becomes the second largest mobile market in the world.
Google has unveiled the second-generation of its Google TV software, powered by Android.
YouTube is adding some 100 channels of original programming to its video sharing site, including TV, film, music, sport and celebrity content.
Google Ad Network remains the top ad network in Australia, followed by Adconion and ValueClick, according to new data.
In the week ending 24th September 2011, Google+ went from ‘invitation only’ to ‘open access’, and increased their ranking from the 54th most visited site in the Experian Hitwise ‘Social Networking and Forums’ category to 8th place.