Visual.ly has launched a new tool that turns data from Google Analytics into infographics.
Online piracy ‘does not hurt the music industry’- EC study
Illegal downloading has little impact on music sales and actually drives consumers to make legal purchases, according to a new study published by the European Commission’s Joint Research Centre.
Tesco begins Street View Easter egg hunt
Tesco has launched an online Easter egg hunt, using Google Street View technology to allow players to explore their local streets to find virtual Easter eggs.
Obama’s 2012 re-election “redefined brand communications” says campaign guru
Brand marketers must follow in the footsteps of Barack Obama’s 2012 re-election campaign to succeed in producing personalised communications with customers, claims Harper Reed, the technology and data guru behind Obama’s campaign.
Obama's 2012 re-election "redefined brand communications" says campaign guru
Brand marketers must follow in the footsteps of Barack Obama’s 2012 re-election campaign to succeed in producing personalised communications with customers, claims Harper Reed, the technology and data guru behind Obama’s campaign.
The fail trail: How 3 brands handled a social media crisis
When Domino’s employees were caught on YouTube defiling a pizza, the company took less than 3 weeks to claw back a 22% drop in customer sentiment. However, when Nestle and United Airlines suffered setbacks, the brands took considerably longer to recover. This infographic from software and consultancy firm SDL Social Intelligence looks at all three … [Read more…]
YouTube rivals Facebook with 1 billion users a month
YouTube has announced that it has more than 1 billion unique users every month, putting the video sharing site in the same club as Facebook, which reached the same figure last October.
Google to unite all messaging platforms under ‘Babble’?
Google is planning to unify its various messenger platforms under the single platform ‘Babble’, according to a new report.
Third of digital ads ‘may never be seen’ (Infographic)
Over a third of rich media ads served on a web page are not being seen by the consumer, due to poor visibility on the page, according to new research.
Twitter at 7: The rise of the ‘global town square’ (video)
Seven years ago this week, the first tweet appeared on a then private social networking website, ‘Twittr’. The micro-blogging service has since gained an ‘E’ and 200 million users.