Nielsen is testing a new tool that lets TV networks track viewing of shows on their websites.

Experian has unveiled its new global cross-channel marketing platform, offering marketers a one-stop platform to develop and optimise real-time, full service marketing campaigns across channels.

Microsoft has launched a new print campaign, adding free wi-fi technology to this month’s Forbes magazine.

Government should capitalise on the astonishing success of the Raspberry Pi computer to ensure that coding is taught in schools as a priority says Gary David Smith – co-founder of Prism Total IT Solutions.

AOL Networks has launched Be On, a new global branded content business.

Scoopshot, a content crowdsourcing service, has developed a patent-pending technology that automatically analyses user generated still and video images.

Chat apps such as WhatsApp and Apple’s iMessage are now more popular than text messaging, according to a news report.

Twitter is rumoured to be working on an app for Google Glass, after some tweets have been spotted featuring a photo taken from the upcoming augmented reality specs.

News that Primark has chosen the high street over the internet, deciding not to open an online store, has surprised many in the industry as it goes against the strategy adopted by almost all other clothing retailers. Heikki Haldre, CEO and founder of Fits.me, shares his thoughts on whether Adidas should be more inclined to … [Read more…]

Reports that Facebook has lost millions of users from its biggest markets have been denied by Socialbakers, the analytics firm whose figures where used for the story.