A well designed and easy-to-use site can make all the difference between a happy customer and a negative social media comment. FACT-Finder’s Marino Casucci shares advice on best practice for creating successful user guidance in your online shop.
Surge in post Bank Holiday spending online- report
The Tuesday after a Spring Bank Holiday was predicted to spark a 33% rise in online spending – based on recurring trends over the April & May Bank Holidays over the last 2 years, according to new research.
Over a third of online retail now via smartphones and tablets
More than a third of all online sales are now made on a mobile device (smartphones and tablets) as m-commerce continues to increase its share of the UK e-retail market, according to the latest results from the IMRG Capgemini Quarterly Benchmarking.
Google reveals own self-driving cars… with no steering wheels or brakes
Google is has revealed the first prototype of its self-driving cars – with no steering wheel, acceleration pedal, or brake.
‘More robots than humans’ saw Mercedes-Benz ad- report
Online ads for Mercedes were seen more often by fraudster robots than humans, according to a new report.
Google eyes Dropcam home security cams
Google is mulling a bid for home security system DropCam as the internet giant continues to expand into the much vaunted ‘Internet of Things’, according to a news report.
FT.com to sell ‘time blocks’ to advertisers online
The Financial Times is testing a new time-based system on online ad sales, as the news site looks to boost its appeal to advertisers.
Marriott offers loyalty points for social shares
Hotel chain Marriott Rewards has launched a PlusPoints program that rewards loyalty program members 250 points for each Facebook ‘like’ or Twitter ‘follow’.
Apple plans smart home platform
Apple is expanding its presence in the growing ‘internet of things’ market with a new software platform that could turn the iPhone into a remote control for lights, security systems and other household appliances, according to a news report.
Apps ‘boost worker productivity 34%’
Mobile apps can boost UK worker productivity by more than 34%, while 9 in 10 users say work apps changed their behaviour as a business professional, according to research from salesforce.com.