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Guest comment: Anonymity doesn’t equal cyber security

October 31, 2014

James Fox, director in the cyber security practice at KPMG in the UK, comments on the news that Tor users have been advised to check their computers for malware, following an announcement that the anonymising service has been hacked.

Uncategorized security, UK

Funky Pigeon picks Maxymiser to boost cross platform personalisation

October 31, 2014

Personalised gift firm Funky Pigeon has hired Maxymiser to enhance its customers’ cross-channel experience, increasing conversion rates, overall basket value, and customer engagement.

Uncategorized ecommerce, retail

Microsoft debuts $199 cross-platform fitness band

October 30, 2014

Microsoft has launched its first wearable device, a cross platform fitness bracelet that connects to users’ smartphone, monitors their activity and displays notifications such as texts and calendar events.

Uncategorized Android, Apple, apps, Microsoft, smartphones

Murdoch papers slam Facebook for ‘audience tax’ publisher deals

October 30, 2014

News UK, the publisher behind The Times and The Sun, has criticised Facebook’s plans to encourage papers to publish their articles direct to the social network’s mobile app, branding the move an ‘audience tax’.

Uncategorized content, Facebook, marketing, media, UK

Google expands AdWords Express app to small businesses worldwide

October 30, 2014

After a trial in the US, Google has expanded its AdWords Express app to 20 more countries, letting small businesses manage their search marketing campaigns on the move.

Uncategorized Android, apps, Australia, Brazil, France

Twitter revenues rise…but user growth slows and no profit in sight

October 30, 2014

Twitter share prices have dipped 10% on the news that its third-quarter results that show the social network Twitter added only 13 million new users and remains unprofitable.

Uncategorized Apple, apps, Facebook, global, Google

Video viral of the week: Oreo unleashes Halloween ‘Nomsters’

October 30, 2014

To coincide with Halloween, Oreo created a cute stop-motion ad featuring a mad sceintist’s lab and his creations- the ‘Nomsters’. See why it’s our video viral of the week below…

Uncategorized, Video content, Facebook

Emerging markets to lead new growth for app publishers

October 30, 2014

Google Play and messaging apps are driving mobile app growth in emerging markets, with Brazil, Indonesia, Turkey and India leading the way, according to new research.

Uncategorized analytics, apps, Brazil, China, content

The Impact of Halloween in eCommerce (infographic)

October 30, 2014

158 million Americans celebrated Halloween in 2013, with an astonishing $6.9bn spent on halloween costumes (both online and offline). This infographic from Nextopia looks at why the holiday is now big business for brands.

Uncategorized brands, ecommerce, infographic

Top ecommerce tips: How to make your online business less bouncy

October 30, 2014

David J Brown, CEO and co-Founder of ecommerce conversion company Ve, discusses techniques to reduce bounce rates on ecommerce sites.

Uncategorized advertising, analytics, content, ecommerce, email
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