
Advertisers spent £1.1bn on online performance marketing” in 2014, generating a record £16.5bn consumer spend on price comparison, cashback and voucher websites, according to a new report.
With more people using mobile devices to access and make purchases online, Google has published a new App UX report looking at how brands can get the most from their apps. Stephen Griffiths, Google’s Mobile & Cross Platform Advanced Performance Specialist, outlines key principles that marketers, designers and developers need to consider throughout the entire … [Read more…]
The average British worker is spending over eleven weeks a year commuting to and from their work place, rising significantly over the past 10 years despite increased opportunities to work remotely, according to new research.
Vileda has launched a social media campaign on Facebook and Twitter, encouraging viewers to place bets on which baby will win in their crawl across a freshly mopped floor. See why it’s our video viral of the week below…
Blinkx has rebranded to RhythmOne (1R) which is says will make it easier to implement and measure integrated, cross-screen campaigns across its audience footprint.