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New image analytics tool tracks eyes on social media

June 18, 2015

A new tool that lets brands and agencies identify, track and analyze logos contained in billions of social media posts across platforms has gone live, with O2 among the first brands to sign up.

Ads, Social agencies, analytics, brands, global, images

Promotions without discounts: Luxury beauty site boosts sales by third

June 18, 2015

Luxury beauty site LatestinBeauty.com increased sales by a third following a new type of campaign, which lets retailers to run a promotion without discounting.

Ads brands, ecommerce, media, retail, technology

First EU data protection laws get one step closer

June 18, 2015

Ministers in the European Council have agreed on a general approach to data protection legislation, but some key issues over how companies can use consumer data are still up for debate.

Ads, Regulation Europe, global, Regulation, UK

Privacy campaigners walk out of facial recognition talks

June 17, 2015
Facebook halts facial recognition by default to tag photos

Privacy campaigners have boycotted talks aimed at creating a code of conduct for companies keen to use facial-recognition technology.

Ads, Regulation agencies, images, Privacy, technology

Global news trends: BuzzFeed, Vice and Huff Post catching BBC and CNN

June 17, 2015

Digital-focussed media companies like The Huffington Post and BuzzFeed are threatening the dominance of traditional online news organisations like the BBC and CNN, a new report has found.

Content, Mobile, Social BBC, global, Japan, media, newspapers

Facebook takes on Snapchat with private photo app ‘Moments’

June 17, 2015

Facebook has launched a new app that will make it easier for users to privately share photos, dubbed ‘Moments’.

Mobile, Social Android, Apple, apps, Facebook, images

Apple hires editors to beat Facebook’s news robots

June 17, 2015

Apple is looking to hires editors for its news app, as the electronics giant looks to rely on human judgement rather than algorithms for content curation.

Content, News analytics, Android, Apple, content, Facebook

9 mobile money trends: Consumers embrace ecommerce and banking via mobile

June 17, 2015

As new mobile payment models come online, and more sectors embrace mobile as the primary channel for customer engagement and transaction, a new report reveals nine significant mobile money trends and explores how they are stimulating growth across the expanded mobile ecosystem.

E-commerce, Mobile apps, content, ecommerce, global, media

Emojis to replace pin codes for safer banking?

June 16, 2015

British technology firm Intelligent Environments has launched the world’s first emoji-only passcode, letting people log into their banks using four emoji characters, instead of traditional PINs or passwords.

E-commerce Apple, security, technology, UK

Billions of ‘branded’ emails are frauds- report

June 16, 2015

Nearly 21 billion emails appearing to come from well-known commercial senders did not come from their IP addresses – a possible indication of phishing attacks, according to a new report.

Ads, Regulation brands, email, financial services, global, technology
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