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Facebook pays more UK tax after outcry (but ‘credit’ could cancel it out)

October 11, 2016

Facebook paid £4.16m in UK corporation tax last year, marking an increase on the previous year, but a £11.3m ‘tax credit’ could cancel out any future contributions.

Regulation, Social advertising, Facebook, global, Google, government

Goal beats BBC and Buzzfeed as most shared publisher on social media

October 11, 2016

Sport pubisher Goal has been named the most shared publisher on social media, ahead of the likes of the BBC, Buzzfeed, Mail Online and The Huffington Post.

Content, Social BBC, brands, content, digital marketing, Facebook

UK insurers beat US for digital customer experience

October 11, 2016

Insurers in the US trail the UK when it comes to digital customer experience, according to research released today by multichannel customer service software company Eptica.

Ads email, Facebook, media, Twitter, UK

57 Channels and Nothing On: Bringing e-commerce Customer Experience into the Next Generation

October 10, 2016

Having multiple channels of communication is all well and good, but ultimately ineffective if they are not tied together through an omnichannel platform. Matthieu Clauzure, brand and marketing manager, CCA International, outlines how brands can set about providing customer experience that’s relevant to the next generation.

E-commerce analytics, apps, brands, CRM, email

The future of Social Media? Zuckerberg demos Oculus Connect

October 10, 2016

Facebook is developing social media platform called Oculus Connect, that lets groups of people chat via animated avatars in virtual reality.

News, Social Facebook, Google, media, technology

Nationwide debuts ‘Moneystuff ‘ Tumblr campaign

October 10, 2016

Nationwide is stepping up its efforts to reach 13-24-year-old consumers, partnering with Yahoo Storytellers for Tumblr for its ‘Moneystuff’ campaign.

E-commerce, Social content, digital marketing, marketing, UK, Yahoo

Crowdsourcing- the new weapon in supermarket pricing strategies?

October 10, 2016

The cost of UK groceries and highlights the difference in price between supermarkets, off licences, convenience stores and independent supermarkets, according to a new crowdsourced study.

Mobile brands, retail, UK

9 amazing mobile facts [INFOGRAPHIC]

October 10, 2016

As smartphones become the device of choice for media, this new infographic from Mobilecozmo looks at nine facts you might not know about mobile.

Mobile infographic, media, smartphones

Guest comment: The future of email

October 7, 2016

Has email marketing now reached an end point for innovation, or have we much more to come? Victoria Dyke, Marketing Manager at CommuniGator looks at future email trends.

Ads advertising, blogging, content, CRM, digital marketing

Snapchat planning $25bn IPO?

October 7, 2016
Snapchat smashes revenue estimates as users and messages soar in lockdown

Messaging app Snapchat is reportedly planning an IPO that could value the company at $25bn.

Mobile, Social Christmas, Facebook, global, smartphones, video
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